about ama boston
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| sally k. holmes
Sally K. Holmes
President 1991-1992
Ms. Holmes is a Senior Fellow of the HPRP and a Senior Research Associate at the BU School of Public Health , with more than 25 years of experience in program evaluation, survey research, and qualitative research. Prior to joining the HPRP, she was involved in launching and managing the market research function for Harvard Pilgrim Healthcare, and was an independent consultant specializing in market research, strategic planning, and program evaluation for a variety of healthcare and other clients. She has lectured extensively on healthcare and research topics, including patient satisfaction measurement, customer loyalty, branding, positioning and advertising, and qualitative research techniques. She currently is a co-investigator in three projects (the evaluation of RWJF’s Pursuing Perfection Program, the Commonwealth Fund-supported hospital quality improvement survey, and the CF-supported hospital quality, efficiency and patient experience study), and is co-principal investigator for the RWJF-funded environmental scan of quality improvement training in healthcare. Ms. Holmes received her M.B.A. from the Simmons Graduate School of Management.





