American Marketing Association - Boston
411 Waverly Oaks Road
Suite 331 B
Waltham, MA 02452
The Brand Committee is the champion of our brand strategy, ensuring that the chapter Mission, Vision and Values govern our actions in a way that is understandable and usable; that everything we say and do looks feels and sounds like ‘AMA Boston’; and that we meet brand expectations for each group of stakeholders.
The powerful events we create every month for the members are the primary product of the chapter. The Programming committee works tirelessly to develop, recommend and implement terrific programs for the regular chapter events. The programming committee relies on demographic and survey data to select the programing topics and speakers that our members find most valuable throughout the year.
As a volunteer, non-profit organization, we rely on sponsors to support our efforts. The Sponsorship Committee identifies chapter needs that may be supported by corporate sponsorship and coordinates programs to involve the business community in chapter affairs.
The Communications Committee is the voice of the chapter. The committee manages the communications calendar, creates and sends email blasts and develops a publicity program with measurable results for the year.
Without satisfied members the chapter would cease to exist. The Membership Committee works to organize and conduct member recruitment and retention programs for the chapter as well as handling all membership requests and updates.
Volunteering for the American Marketing Association is very rewarding and the Volunteer Committee makes it all work. The Volunteer Committee handles all requests for a position on various committees, whether they have just a few hours to give or want to make a serious commitment.
The Operations Committee prepares Board minutes, maintains chapter historical records, communicates with the International AMA office and keeps current with the AMA activities.