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DTSTART;TZID=America/New_York:20241114T120000
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SUMMARY:Improving Internal Communication for Marketing Agencies
DESCRIPTION:Get Better Every Day: Improving Internal Communication for Marketing Agencies \nJoin AMA Boston and Learn to Scale as we dive deep into two easy-to-implement activities that any marketing agency (and let’s be real\, any business!) can use to prevent miscommunication and recover from communication mistakes when they eventually happen. Learn how to implement proven communication strategies to strengthen client relationships\, supercharge team collaboration\, and drive continually-improving client outcomes. \nAbout Our Speaker: \nDan Newman\, CEO and Founder of Learn to Scale \nWith over a decade in the learning and development space\, Dan has been teaching sales teams\, marketing professionals\, support organizations\, and executive leadership how to effectively learn and grow. As part of his talent development experiences\, Dan has launched product lines\, run organization-wide change management programs\, spoken at numerous conferences on sales strategies\, and coached senior leaders on blending strategy and tactics to achieve business and personal success. \nDan specializes in strategy\, training\, and business operations with a particular passion for employee engagement. \nDan is a Certified Professional in Talent Development from the Association for Talent Development\, the pinnacle achievement from one of the largest organizations in talent development.
URL:https://amaboston.org/event/improving-internal-communication-for-marketing-agencies/
LOCATION:Online
CATEGORIES:Community,Educational,Online,Outreach
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DTSTART;TZID=America/New_York:20241107T180000
DTEND;TZID=America/New_York:20241107T193000
DTSTAMP:20241014T155959Z
CREATED:20241014T154832Z
LAST-MODIFIED:20241014T155959Z
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SUMMARY:AMA Boston & Suffolk: Woke and Weary: Marketing in an Era of Cause Fatigue
DESCRIPTION:AMA Boston and Suffolk University present: Woke and Weary: Marketing in an Era of Cause Fatigue with Katie Martell \nPrevailing advice from the last decade says brands should align with our buyers on shared values and support the causes our employees and customers care about… \nSomewhere along the way\, the Marketing industry lost sight of authentic corporate allyship in favor of performative “woke-washing.” \nNow\, amid a time of immense social change in the US\, rhetoric like “go woke\, go broke” and a divisive political climate\, marketers find themselves frozen – caught in the midst of chaos. \nIn this talk from “marketing truth-teller” Katie Martell\, we’ll learn more about how we got to this very weird moment in marketing history. We’ll dig into recent lessons from brands and rethink how to connect with a weary marketplace. \nThis talk is open to consumers who want to be more conscious of the advertising they see and all marketing professionals with responsibility for the brands we steward. \nJoin us on Thursday\, November 7th\, from 6:00-7:30 PM ET at Suffolk University (120 Tremont St. – 5th Floor)! \nNote: At the request of the speaker\, this event will be FREE for all! \n—— \nAbout Katie Martell \nKatie Martell is known as a “marketing truth-teller” whose work explores the intersection of marketing\, culture\, and social justice. She has appeared on stages around the world and in publications from the New York Times to the BBC for her perspective. Named a Top Voice in Marketing on LinkedIn and an Adweek Pride Star\, her work aims to shine a light on important narratives and echo Mary Oliver’s words: “To pay attention\, this is our endless and proper work.” Learn more at www.katie-martell.com
URL:https://amaboston.org/event/ama-boston-suffolk-woke-and-weary-marketing-in-an-era-of-cause-fatigue/
LOCATION:Suffolk University\, 120 Tremont Street 5th Floor\, Boston\, MA\, 02108\, United States
CATEGORIES:Community,Educational,Outreach
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DTSTART;TZID=America/New_York:20241030T180000
DTEND;TZID=America/New_York:20241030T200000
DTSTAMP:20240923T133110Z
CREATED:20240923T133110Z
LAST-MODIFIED:20240923T133110Z
UID:13885-1730311200-1730318400@amaboston.org
SUMMARY:AMA Boston October Marketing Mingle
DESCRIPTION:AMA Boston October Marketing Mingle\n\n\n\n\nGet ready to mix and mingle with your fellow marketers at the October Marketing Mingle on October 30th! \n\n\nAMA Boston is inviting you to our October Marketing Mingle at Better Sorts in Boston\, MA from 6:00 pm - 8:00 pm on Wednesday\, October 30th! \nJoin us for a fun evening of networking and socializing with other marketing professionals. Don't miss this opportunity to connect with like-minded individuals in a relaxed and casual setting. \nCome ready to share ideas\, make new contacts\, and have a great time! We look forward to seeing you there! \nAbout the American Marketing Association (AMA) Boston: \nThe American Marketing Association (AMA) Boston is the networking and educational hub for New England marketers. Our mission is to build a community of marketers who can share experiences\, learn about the latest marketing trends\, and build a powerful professional network. AMA Boston empowers its members with the knowledge and resources they need to be leaders in their careers and organizations. Learn more at https://www.amaboston.org. \nAny questions? Please reach out to us at theoffice@amaboston.org!
URL:https://amaboston.org/event/ama-boston-october-marketing-mingle/
LOCATION:Better Sorts Social Club\, 90 Tremont St\, Boston\, MA\, 02108\, United States
CATEGORIES:Community,Educational
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DTSTART;TZID=America/New_York:20241015T180000
DTEND;TZID=America/New_York:20241015T190000
DTSTAMP:20241004T122922Z
CREATED:20241004T121537Z
LAST-MODIFIED:20241004T122922Z
UID:13929-1729015200-1729018800@amaboston.org
SUMMARY:AMA Boston October (Virtual) Meet Up
DESCRIPTION:AMA Boston October (Virtual) Meet Up \nGet ready to mix and mingle with your fellow marketers online during our new October Virtual Networking Meet-up on October 15th! \n\n\n\n\n\n\n\n\n\nAMA Boston is inviting you to our October Virtual Networking Meet-up from 6:00 pm – 7:00 pm on Tuesday\, October 15th! \nJoin us for a fun hour of networking and socializing with other marketing professionals. Don’t miss this opportunity to connect with like-minded individuals in a relaxed and casual setting. Our host Erica Brookhyser will kick the evening off before you jump into breakout rooms to continue the conversation. \nCome ready to share ideas\, make new contacts\, and have a great time! We look forward to seeing you there! \nAbout the American Marketing Association (AMA) Boston: \nThe American Marketing Association (AMA) Boston is the networking and educational hub for New England marketers. Our mission is to build a community of marketers who can share experiences\, learn about the latest marketing trends\, and build a powerful professional network. AMA Boston empowers its members with the knowledge and resources they need to be leaders in their careers and organizations. Learn more at https://www.amaboston.org. \nAny questions? Please reach out to us at theoffice@amaboston.org!
URL:https://amaboston.org/event/ama-boston-october-virtual-meet-up/
LOCATION:Online
CATEGORIES:Community,Educational,Online
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DTSTART;TZID=America/New_York:20241009T173000
DTEND;TZID=America/New_York:20241009T200000
DTSTAMP:20240923T132851Z
CREATED:20240923T132851Z
LAST-MODIFIED:20240923T132851Z
UID:13878-1728495000-1728504000@amaboston.org
SUMMARY:AMA Boston & (Add)ventures: How Virtual Production is Transforming Content
DESCRIPTION:AMA Boston & (add)ventures: How Virtual Production is Transforming Content\nJoin AMA Boston for an engaging evening at (add)ventures EPIC HQ\, where you’ll discover how virtual production is revolutionizing storytelling through cutting-edge technology and inventive processes. Explore the latest advancements in this dynamic field and learn how it’s expanding the boundaries of creative possibilities. Don’t miss out on this unique opportunity to dive into the future of storytelling. \nPanelists \n\nMary Sadler – President at (add)ventures\nScott Maiocchi – Senior Vice President at (add)ventures\n\nModerator \n\nJen Faucon – Consultant Global Marketing and Program Director\n\nJoin us on Wednesday\, October 9th\, from 5:30 – 8:00 PM at the (add)ventures in RI (20 Risho Ave\, East Providence\, RI 02914). Come ready to ask questions\, share ideas\, make new contacts\, and have a great time! We look forward to seeing you there!
URL:https://amaboston.org/event/ama-boston-addventures-how-virtual-production-is-transforming-content/
LOCATION:20 Risho Avenue East Providence\, RI 02914\, 20 Risho Avenue\, East Providence\, RI\, 02914\, United States
CATEGORIES:Educational,Online,Outreach
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DTSTART;TZID=America/New_York:20240926T180000
DTEND;TZID=America/New_York:20240926T200000
DTSTAMP:20240826T152308Z
CREATED:20240826T151842Z
LAST-MODIFIED:20240826T152308Z
UID:13860-1727373600-1727380800@amaboston.org
SUMMARY:AMA Boston: Women's Leadership Panel
DESCRIPTION:Join AMA Boston for an inspiring gathering where dynamic women from various industries come together to share their remarkable journeys of entrepreneurship and marketing. Through captivating storytelling and insightful discussions\, attendees will gain invaluable lessons\, strategies\, and practical tips on starting\, growing\, and sustaining their businesses. From the start of their ventures to navigating challenges and triumphs\, our speakers will illuminate the path to success and empower others to unleash their full potential. \nPanelists \n\nAna Baptista – Owner – Girlfriends Boston\nJacqueline Guelli – Owner – JAX SKINCARE\nVictoria Franco – Founder and CMO – Page to Pixel Publishing\nKatherine Boyarsky – Founder\, Chief Marketing Officer – CXD Studio\nGabriela Pinto – Founder\, Chief Creative Officer – CXD Studio\n\nModerator \n\nLeeza Smith – Operations Manager at Curriculum Associates\n\nJoin us on Thursday\, September 26th from 6:00 – 8:00 PM at the NonProfit Center in Boston (89 South St\, Boston\, MA 02111). This event is open to ALL! \nCome ready to ask questions\, share ideas\, make new contacts\, and have a great time! We look forward to seeing you there! \n—– \nSPONSORS \nThank you to our sponsor of this event – chargeFUZE! \nchargeFUZE offers the largest network of mobile charging stations for users to rent portable chargers wherever they are. Learn more at: https://www.chargefuze.com/ \n\n\n\n\n\n\n\n\n\n\n\nWant to become a sponsor of this event or a future AMA Boston event? Reach out to sponsorship@amaboston.org! \n\n\n\n\n—– \nAbout the American Marketing Association (AMA) Boston: \nThe American Marketing Association (AMA) Boston is the networking and educational hub for New England marketers. Our mission is to build a community of marketers who can share experiences\, learn about the latest marketing trends\, and build a powerful professional network. AMA Boston empowers its members with the knowledge and resources they need to be leaders in their careers and organizations. Learn more at https://www.amaboston.org. \n—– \nAny questions? Please reach out to us at theoffice@amaboston.org!
URL:https://amaboston.org/event/ama-boston-womens-leadership-panel/
CATEGORIES:Community,Educational
ATTACH;FMTTYPE=image/png:https://amaboston.org/wp-content/uploads/2024/08/Screenshot-2024-08-26-at-11.13.50 AM.png
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DTSTART;TZID=America/New_York:20240816T130000
DTEND;TZID=America/New_York:20240816T160000
DTSTAMP:20240807T141646Z
CREATED:20240807T140659Z
LAST-MODIFIED:20240807T141646Z
UID:13814-1723813200-1723824000@amaboston.org
SUMMARY:AMA Summer Conference: Cutting Edge AI Workshop
DESCRIPTION:Join AMA Boston at the 2024 AMA Summer Academic Conference on Friday\, August 16th\, from 1:00 – 4:00 PM at the Boston Marriott Copley Place (110 Huntington Ave in Boston) – Simmons (3rd Floor) for an exciting cutting edge AI workshop hosted by AISIG\, a specialty interest group within AMA. This exclusive Mixer on AI in Marketing will feature insights from industry practitioners and innovative startup founders. \nThis event will showcase cutting-edge AI-driven marketing applications and provide perspectives from both academic scholars and industry experts. Leading companies and startups will have an opportunity to pitch their AI offerings and demonstrate their unique contributions to the field. \nParticipants will be organized into teams to brainstorm and compile key research topics in AI and marketing. The goals of the session include: \n\nInspiring participants with the latest AI applications in marketing.\nFostering collaboration between academia\, startups\, and corporations to develop new AI research avenues and applications.\n\nThis workshop is being organized and led by: \n\nProf. Dr. Kay Peters\, Professor\, Universität Hamburg\, Marketing & Dialogue Marketing\nKoen Pauwels\, Distinguished Professor of Marketing\, Northeastern University\, Boston and co-director of its Digital\, Analytics\, Technology and Automation (DATA) Initiative\nAlok R. Saboo\, Taylor E. Little Jr. Professor of Marketing\, Georgia State University\n\nAfter the workshop\, attendees will have the opportunity to network and join the poster presentation over light refreshments and appetizers. We at the AMA pride ourselves on highlighting cutting edge and important research in the marketing discipline. During the poster session\, attendees can learn more about various research projects and current journal submissions. \nDon’t miss this opportunity to connect and innovate at the intersection of AI and marketing! \n—– \nAbout AMA Boston \nThe American Marketing Association (AMA) Boston is the networking and educational hub for New England marketers. Our mission is to build a community of marketers who can share experiences\, learn about the latest marketing trends\, and build a powerful professional network. AMA Boston empowers its members with the knowledge and resources they need to be leaders in their careers and organizations. Learn more at https://www.amaboston.org. \n—– \nAny questions? Please reach out to us at theoffice@amaboston.org! \n\n\n\n\n\n\n\n\n\n\n\n\n\n\n\n\n\nhttps://www.eventbrite.com/e/ama-summer-conference-2024-cutting-edge-ai-workshop-with-ama-boston-tickets-952844091327?aff=ebdsoporgprofile
URL:https://amaboston.org/event/ama-summer-conference/
CATEGORIES:Community,Educational
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