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DTSTART;TZID=America/New_York:20260212T170000
DTEND;TZID=America/New_York:20260212T190000
DTSTAMP:20260109T034824Z
CREATED:20251217T221521Z
LAST-MODIFIED:20260109T034824Z
UID:15071-1770915600-1770922800@amaboston.org
SUMMARY:Ramping B2B Customer & Prospect Discovery Meetings
DESCRIPTION:Presented by AMA Boston + Matter Communications\n\n\n\nB2B discovery meetings have dropped over 30% in today’s buyer-led market—yet the companies who win are the ones who adapt fastest to changing buyer expectations. If your team is struggling to create early engagement\, secure conversations\, or maintain momentum with prospects\, this workshop will show you exactly how to reverse the decline. \nJoin leading B2B go-to-market strategist Michael Phelan\, Principal & Founder of Go-to-Market Pros (GTMP)\, for a hands-on\, high-impact session on transforming how marketing and sales teams earn—and keep—buyer attention. \nMichael’s award-winning methodology was recently named 2024’s Most Innovative Buyer-Centric Marketing Program by Demand Gen Report. His approach blends fresh insight into modern buying behavior with proven\, practical playbooks that teams can implement immediately. \nThis interactive workshop is ideal for B2B marketers\, sales teams\, revenue leaders\, agency professionals\, and anyone responsible for generating pipeline in a complex buying environment. \nWhat You’ll Learn\n\nWhy B2B buyers are disengaging—and what’s changed in their evaluation journey\nThe shift to Buyer-Centric Value\, and how it reshapes messaging\, outreach\, and discovery\nHow to engage buyers earlier and more effectively across mid-stage touchpoints\nHow PR and content strategy help brands show up earlier in a buyer’s journey\, increasing the odds of discovery meetings paying off\nHow marketing-led visibility and credibility builds inbound interest before sales ever reach out\nA tour of innovative + proven programs designed to ramp buyer interaction and accelerate qualification\nA guided collaboration exercise to select and plan the best-fit programs for your company or agency\nOpen Q&A\, closing remarks\, and audience discussion\n\nYou’ll leave with both the strategic clarity and the tactical tools needed to create more meaningful buyer conversations—plus a clear plan to implement within your team.\nHosted at Matter Communications’ Boston office\, with strategic insights from Matter’s PR & marketing leadership on modern approaches to early-stage buyer engagement. \nAbout the Speaker: Michael Phelan\nMichael Phelan BIO \nPrincipal & Founder of Go-to-Market Pros (GTMP) \nWith over 13 years of experience as a principal & founder of GTMP\, Michael helps companies uncover B2B buyer insights to drive value-centric prospect interaction & engagement. Michael is a frequent speaker and podcasting guest on sales and marketing innovation & creativity. He was recently interviewed by the president of the AAISP (American Association of Inside Sales Professionals). Michael has consulted on revenue growth to several successful compnaies in Boston\, including Iron Mountain & Quickbase. \nDiscovery meetings trended down 30% in 2024 in a buyer-led market. Michael helps companies reverse this trend. Sales leaders need to rapidly transform how they engage B2B buyers. Michael has developed unique methodologies to drive buyer interaction. He combines unique methodologies with proven best practices to ramp discovery meetings. He offers 20+ programs to better engage prospects & customers during his practical hands-on workshop. \nThis workshop launched in Q4-2024 and was just awarded the most innovative B2B buyer-centric marketing program in 2024 from Demand Gen Report. \nPrior to GTMP\, Michael led successful sales & marketing teams at Iron Mountain\, Staples\, Reebok\, Student Advantage\, Polaroid\, PlumChoice\, Quickbase and Physicians Interactive. \nWhy Attend? \nIf you want to: \n✔️ Increase discovery meeting volume \n✔️ Reconnect with an increasingly skeptical B2B buyer \n✔️ Align your sales + marketing teams around buyer-centric value \n✔️ Walk out with actionable GTM programs you can deploy immediately \n…then this is a session you cannot afford to miss. \n\n\nPlatinum Sponsor:\n\n\nWe extend our sincere gratitude to our Platinum Sponsor\, Brick Marketing\, for their generous sponsorship. Your partnership is truly appreciated and instrumental to our success. \nFor more information\, click here. \n\n\n\nAbout the American Marketing Association (AMA) Boston: \nThe American Marketing Association (AMA) Boston is the networking and educational hub for New England marketers. Our mission is to build a community of marketers who can share experiences\, learn about the latest marketing trends\, and build a powerful professional network. AMA Boston empowers its members with the knowledge and \nresources they need to be leaders in their careers and organizations. Learn more at https://www.amaboston.org.—– \nAny questions? Please reach out to us at theoffice@amaboston.org!
URL:https://amaboston.org/event/ramping-b2b-customer-prospect-discovery-meetings/
LOCATION:Matter Communications\, 98 North Washington Street\, #Suite 410\, Boston\, MA\, 02114\, United States
ATTACH;FMTTYPE=image/png:https://amaboston.org/wp-content/uploads/2025/12/Screenshot-2025-12-17-at-17.14.41.png
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=America/New_York:20260217T180000
DTEND;TZID=America/New_York:20260217T190000
DTSTAMP:20260122T140953Z
CREATED:20260122T140708Z
LAST-MODIFIED:20260122T140953Z
UID:15140-1771351200-1771354800@amaboston.org
SUMMARY:AMA Boston February (Virtual) Meet Up
DESCRIPTION:Get ready to mix and mingle with your fellow marketers online during our January Virtual Networking Meet-up on February 17th!\n\n\nAMA Boston invites you to our February Virtual Networking Meet-up from 6:00 pm – 7:00 pm on Tuesday\, February 17th! \nJoin us for a fun hour of networking and socializing with other marketing professionals. Don’t miss this opportunity to connect with like-minded individuals in a relaxed and casual setting. Our hosts\, Erica Brookhyser and Shawn Fitzmaurice\, will kick the evening off before you jump into breakout rooms to continue the conversation. \nCome ready to share ideas\, make new contacts\, and have a great time! We look forward to seeing you there! \n—– \nSponsorships \nWant to become a sponsor of this event or a future AMA Boston event? Reach out to sponsorship@amaboston.org! \n\n\nPlatinum Sponsor: \nWe extend our sincere gratitude to our Platinum Sponsor\, Brick Marketing\, for their generous sponsorship. Your partnership is truly appreciated and instrumental to our success. \nFor more information\, click here. \n\n\n\nAbout the American Marketing Association (AMA) Boston: \nThe American Marketing Association (AMA) Boston is the networking and educational hub for New England marketers. Our mission is to build a community of marketers who can share experiences\, learn about the latest marketing trends\, and build a powerful professional network. AMA Boston empowers its members with the knowledge and resources they need to be leaders in their careers and organizations. Learn more at https://www.amaboston.org. \n—– \nAny questions? Please reach out to us at theoffice@amaboston.org!
URL:https://amaboston.org/event/ama-boston-february-virtual-meet-up-2/
LOCATION:Virtual
ATTACH;FMTTYPE=image/png:https://amaboston.org/wp-content/uploads/2026/01/Screenshot-2026-01-22-at-09.05.40.png
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=America/New_York:20260225T180000
DTEND;TZID=America/New_York:20260225T200000
DTSTAMP:20260218T012444Z
CREATED:20260122T140814Z
LAST-MODIFIED:20260218T012444Z
UID:15145-1772042400-1772049600@amaboston.org
SUMMARY:AMA Boston: February Marketing Mingle
DESCRIPTION:Get ready to mix and mingle with your fellow marketers at the February Marketing Mingle at a new location on Wednesday\, February 25th \n\n\n\n\nAMA Boston invites you to our February Marketing Mingle at Liberty Tavern (1647 Hancock Street) in Quincy Center from 6:00 pm – 8:00 pm on Wednesday February 25th. \nJoin us for a fun evening of networking and socializing with other marketing professionals. Don’t miss this opportunity to connect with like-minded individuals in a relaxed and casual setting. \nCome ready to share ideas\, make new contacts\, and have a great time! We look forward to seeing you there! \nClosest T Stop -> Quincy Center (.5 mile) \n—– \nSponsorships \nWant to become a sponsor of this event or a future AMA Boston event? Reach out to sponsorship@amaboston.org! \n—– \n\n\n\n\nPlatinum Sponsor: \nWe extend our sincere gratitude to our Platinum Sponsor\, Brick Marketing\, for their generous sponsorship. Your partnership is truly appreciated and instrumental to our success. \nFor more information\, click here. \n\n\n\n\n\nAbout the American Marketing Association (AMA) Boston: \nThe American Marketing Association (AMA) Boston is the networking and educational hub for New England marketers. Our mission is to build a community of marketers who can share experiences\, learn about the latest marketing trends\, and build a powerful professional network. AMA Boston empowers its members with the knowledge and resources they need to be leaders in their careers and organizations. Learn more at https://www.amaboston.org. \n—– \nAny questions? Please reach out to us at theoffice@amaboston.org!
URL:https://amaboston.org/event/ama-boston-february-marketing-mingle-2/
LOCATION:Liberty Tavern\, Liberty Tavern 1647 Hancock Street Quincy\, MA 02169\, Quincy\,\, 02169\, United States
ATTACH;FMTTYPE=image/png:https://amaboston.org/wp-content/uploads/2026/01/Screenshot-2026-02-17-at-20.22.29-1.png
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=America/New_York:20260312T180000
DTEND;TZID=America/New_York:20260312T200000
DTSTAMP:20260310T041046Z
CREATED:20260223T223958Z
LAST-MODIFIED:20260310T041046Z
UID:15209-1773338400-1773345600@amaboston.org
SUMMARY:AMA Boston: March Marketing Mingle
DESCRIPTION:Get ready to mix and mingle with your fellow marketers at the March Marketing Mingle at Hult international on Thursday\, March12th\n\n\nAMA Boston invites you to our March Marketing Mingle at Hult International (1 Education St.\, Cambridge) from 6:00 pm – 8:00 pm on Thursday March 12th. \nJoin us for a fun evening of networking and socializing with other marketing professionals. Don’t miss this opportunity to connect with like-minded individuals in a relaxed and casual setting. \nCome ready to share ideas\, make new contacts\, and have a great time! We look forward to seeing you there! \nClosest T Stop -> Lechmere(Green Line) \n—– \nSponsorships \nWant to become a sponsor of this event or a future AMA Boston event? Reach out to sponsorship@amaboston.org! \n—– \n\n\nPlatinum Sponsor: \nWe extend our sincere gratitude to our Platinum Sponsor\, Brick Marketing\, for their generous sponsorship. Your partnership is truly appreciated and instrumental to our success. \nFor more information\, click here. \n\n\n\nAbout the American Marketing Association (AMA) Boston: \nThe American Marketing Association (AMA) Boston is the networking and educational hub for New England marketers. Our mission is to build a community of marketers who can share experiences\, learn about the latest marketing trends\, and build a powerful professional network. AMA Boston empowers its members with the knowledge and resources they need to be leaders in their careers and organizations. Learn more at https://www.amaboston.org. \n—– \nAny questions? Please reach out to us at theoffice@amaboston.org!
URL:https://amaboston.org/event/ama-boston-march-marketing-mingle-2/
LOCATION:Hult International Business School\, 1 Education St\, Classroom G\, Cambridge\, MA\, 02141\, United States
CATEGORIES:Community
ATTACH;FMTTYPE=image/png:https://amaboston.org/wp-content/uploads/2026/02/Screenshot-2026-02-23-at-17.38.07.png
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=America/New_York:20260312T180000
DTEND;TZID=America/New_York:20260312T200000
DTSTAMP:20260311T195109Z
CREATED:20260311T195109Z
LAST-MODIFIED:20260311T195109Z
UID:15257-1773338400-1773345600@amaboston.org
SUMMARY:AMA Boston: March Marketing Mingle
DESCRIPTION:AMA Boston: March Marketing Mingle\n\n\n\n\n\n\nByAMA Boston\n\nFollowing\n\n\n\nHult InternationalCambridge\, MA \nThursday\, Mar 12 from 6 pm to 8 pm\n\n\n\nOverview\n\n\n\n\nGet ready to mix and mingle with your fellow marketers at the March Marketing Mingle at Hult international on Thursday\, March12th \n\n\n\n\nAMA Boston invites you to our March Marketing Mingle at Hult International (1 Education St.\, Cambridge) from 6:00 pm – 8:00 pm on Thursday March 12th. \nJoin us for a fun evening of networking and socializing with other marketing professionals. Don’t miss this opportunity to connect with like-minded individuals in a relaxed and casual setting. \nCome ready to share ideas\, make new contacts\, and have a great time! We look forward to seeing you there! \nClosest T Stop -> Lechmere(Green Line) \n—– \nSponsorships \nWant to become a sponsor of this event or a future AMA Boston event? Reach out to sponsorship@amaboston.org! \n—– \n\n\n\n\nPlatinum Sponsor: \nWe extend our sincere gratitude to our Platinum Sponsor\, Brick Marketing\, for their generous sponsorship. Your partnership is truly appreciated and instrumental to our success. \nFor more information\, click here. \n\n\n\n\n\n\n\n\n\nAbout the American Marketing Association (AMA) Boston: \nThe American Marketing Association (AMA) Boston is the networking and educational hub for New England marketers. Our mission is to build a community of marketers who can share experiences\, learn about the latest marketing trends\, and build a powerful professional network. AMA Boston empowers its members with the knowledge and resources they need to be leaders in their careers and organizations. Learn more at https://www.amaboston.org. \n—– \nAny questions? Please reach out to us at theoffice@amaboston.org! \n\n\n\n\n\n\n\n\n\n\n\n\n\nRead less\n\n\n\n\n\n\n\nGood to know\n\n\n\n\n\nHighlights \n\n\n2 hours\nIn person\n\n\n\n\n\n\n\n\nRefund Policy \nNo refunds\n\n\n\n\n\n\n\n\n\n\n\nLocation\n\n\n\nHult International\n\n1 Education Stree \nCambridge\, MA 02141 \n\n\n\n\n\n\n\nHow do you want to get there?\n\n\nDriving\nPublic transport\nBiking\nWalking\n\n\n\n\nShow map\n\n\n\n\n\n\n\n\nAgenda\n\n\n\n06:00 PM – 08:00 PM
URL:https://amaboston.org/event/ama-boston-march-marketing-mingle-3/
LOCATION:Hult International Business School\, 1 Education St\, Classroom G\, Cambridge\, MA\, 02141\, United States
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=America/New_York:20260317T180000
DTEND;TZID=America/New_York:20260317T190000
DTSTAMP:20260304T040346Z
CREATED:20260304T040042Z
LAST-MODIFIED:20260304T040346Z
UID:15220-1773770400-1773774000@amaboston.org
SUMMARY:AMA BostonMarch (Virtual) Meet Up
DESCRIPTION:Get ready to mix and mingle with your fellow marketers online during our January Virtual Networking Meet-up on March 17th!\n\n\nAMA Boston invites you to our February Virtual Networking Meet-up from 6:00 pm – 7:00 pm on Tuesday\, March 17th! \nJoin us for a fun hour of networking and socializing with other marketing professionals. Don’t miss this opportunity to connect with like-minded individuals in a relaxed and casual setting. Our hosts\, Erica Brookhyser and Shawn Fitzmaurice\, will kick the evening off – sometimes with a guest speaker or optional topic – before you jump into breakout rooms to continue the conversation. \nCome ready to share ideas\, make new contacts\, and have a great time! We look forward to seeing you there! \nWhat participants have said: \n\n\n\nSponsorships \nWant to become a sponsor of this event or a future AMA Boston event? Reach out to sponsorship@amaboston.org! \n\n\nPlatinum Sponsor: \nWe extend our sincere gratitude to our Platinum Sponsor\, Brick Marketing\, for their generous sponsorship. Your partnership is truly appreciated and instrumental to our success. \nFor more information\, click here. \n\n\n\nAbout the American Marketing Association (AMA) Boston: \nThe American Marketing Association (AMA) Boston is the networking and educational hub for New England marketers. Our mission is to build a community of marketers who can share experiences\, learn about the latest marketing trends\, and build a powerful professional network. AMA Boston empowers its members with the knowledge and resources they need to be leaders in their careers and organizations. Learn more at https://www.amaboston.org. \n—– \nAny questions? Please reach out to us at theoffice@amaboston.org!
URL:https://amaboston.org/event/ama-bostonmarch-virtual-meet-up/
ATTACH;FMTTYPE=image/jpeg:https://amaboston.org/wp-content/uploads/2026/03/dbab66bcd7bf0375c525ac34b848ce4f.jpg
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=America/New_York:20260407T180000
DTEND;TZID=America/New_York:20260407T200000
DTSTAMP:20260308T202038Z
CREATED:20260308T201525Z
LAST-MODIFIED:20260308T202038Z
UID:15229-1775584800-1775592000@amaboston.org
SUMMARY:AMA Boston: April Marketing Mingle
DESCRIPTION:Get ready to mix and mingle with your fellow marketers at the April Marketing Mingle at Lord Hobo on Tuesday\, April 7th.\n\n\nAMA Boston invites you to our April Marketing Mingle at Lord Hobo in Woburn from 6:00 pm – 8:00 pm on Tuessday April 7th. \nJoin us for a fun and productive evening of networking and socializing with other marketing professionals. Don’t miss this opportunity to connect with like-minded individuals in a relaxed and casual setting. \nCome ready to share ideas\, make new contacts\, and have a great time! We look forward to seeing you there! \nSponsorships \nWant to become a sponsor of this event or a future AMA Boston event? Reach out to sponsorship@amaboston.org! \n\n\nPlatinum Sponsor: \nWe extend our sincere gratitude to our Platinum Sponsor\, Brick Marketing\, for their generous sponsorship. Your partnership is truly appreciated and instrumental to our success. \nFor more information\, click here. \n\n\n\nAbout the American Marketing Association (AMA) Boston: \nThe American Marketing Association (AMA) Boston is the networking and educational hub for New England marketers. Our mission is to build a community of marketers who can share experiences\, learn about the latest marketing trends\, and build a powerful professional network. AMA Boston empowers its members with the knowledge and resources they need to be leaders in their careers and organizations. Learn more at https://www.amaboston.org. \nAny questions? Please reach out to us at theoffice@amaboston.org!
URL:https://amaboston.org/event/ama-boston-april-marketing-mingle-2/
LOCATION:Lord Hobo Brewing Company\, 5 Draper Street\, Woburn\, MA\, 01801\, United States
ATTACH;FMTTYPE=image/png:https://amaboston.org/wp-content/uploads/2026/03/Screenshot-2026-03-08-at-16.17.03.png
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=America/New_York:20260415T180000
DTEND;TZID=America/New_York:20260415T200000
DTSTAMP:20260324T234925Z
CREATED:20260324T234925Z
LAST-MODIFIED:20260324T234925Z
UID:15274-1776276000-1776283200@amaboston.org
SUMMARY:AMA Boston: “Show & Tell” Career Speaker Series
DESCRIPTION:ByAMA Boston\n\nFollowing\n\n\n\nCIC BostonBoston\, MA \nWednesday\, Apr 15 from 6 pm to 8 pm\n\n\n\nOverview\n\n\n\n\nIntroducing a new AMA Boston series designed to spotlight real marketers\, real stories\, and real lessons learned. \n\n\n\n\nJoin us for the kickoff of AMA Boston’s “Show & Tell” Speaker Series\, where featured speakers pull back the curtain on moments from their marketing careers—breakthroughs\, challenges\, pivots\, surprises\, and the lessons that shaped their path. \nWhether you’re just beginning your marketing journey or have years of experience\, you’ll hear from two marketing professionals and walk away with fresh perspectives and practical insights you can use right away. \nWhat you’ll gain: \n\nReal‑world stories that reveal the thinking\, decisions\, and tactics behind standout marketing moments\nPractical takeaways to accelerate your growth\, no matter your level\nNew lenses and fresh perspectives on strategy\, creativity\, leadership\, and career development\nExpanded connections across the Boston marketing community\n\nWhen: Wednesday\, April 15\, 6:00 – 8:00 PM \nWhere: CIC Boston location at 50 Milk Street\, Boston\, MA \n\n\n\n\nSpeakers \nJaime Zozula – VP\, Enterprise Content Strategy – Operations & Production at Citizens Ban \nClifford Stevens – SVP\, Global Marketing – Head of Internal Creative Agency at Sedgwick \nHost \nHenrik Owenmark – Marketing Lead\, Cloud Solutions at Axis Communications \n\n\n\n\nCome to learn\, connect\, and be inspired by the marketers shaping our local community—one story at a time. \nJoin us on Wednesday April 15th\, at 6:00 PM at the CIC Boston location at 50 Milk Street\, Boston\, MA \n\n\n\n\n\n\n\n\n\nPlatinum Sponsor: \nWe extend our sincere gratitude to our Platinum Sponsor\, Brick Marketing\, for their generous sponsorship. Your partnership is truly appreciated and instrumental to our success. \nFor more information\, click here. \n\n\n\n\n\n\n\n\n\nAbout the American Marketing Association (AMA) Boston: \nThe American Marketing Association (AMA) Boston is the networking and educational hub for New England marketers. Our mission is to build a community of marketers who can share experiences\, learn about the latest marketing trends\, and build a powerful professional network. AMA Boston empowers its members with the knowledge and \nresources they need to be leaders in their careers and organizations. Learn more at https://www.amaboston.org.—– \nAny questions? Please reach out to us at theoffice@amaboston.org! \n\n\n\n\n\n\n\n\nRead less\n\n\n\n\n\n\n\nGood to know\n\n\n\n\n\nHighlights \n\n\n2 hours\nIn person\n\n\n\n\n\n\n\n\nRefund Policy \nRefunds up to 7 days before event\n\n\n\n\n\n\n\n\n\n\n\nLocation\n\n\n\nCIC Boston\n\n50 Milk Street \nAllegory Room -15th floor Boston\, MA 02109 \n\n\n\n\n\n\n\nHow do you want to get there?\n\n\nDriving\nPublic transport\nBiking\nWalking\n\n\n\n\nShow map\n\n\n\n\n\n\n\nOrganized by\n\n\n\n\n\nAMA Boston \n\nFollowers843\nEvents283\nHosting17 years\n\n\n\nContact \nFollowing\n\n\n\n\n\n\nReport this event
URL:https://amaboston.org/event/ama-boston-show-tell-career-speaker-series/
LOCATION:CIC Boston\, 50 Milk Street\, #16th floor\, Boston\, MA\, 02109\, United States
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=America/New_York:20260421T180000
DTEND;TZID=America/New_York:20260421T190000
DTSTAMP:20260324T235314Z
CREATED:20260324T235314Z
LAST-MODIFIED:20260324T235314Z
UID:15276-1776794400-1776798000@amaboston.org
SUMMARY:AMA Boston April (Virtual) Meet Up
DESCRIPTION:ByAMA Boston\n\nFollowing\n\n\n\nOnline event \nTuesday\, Apr 21 from 6 pm to 7 pm EDT\n\n\n\nOverview\n\n\n\n\nGet ready to mix and mingle with your fellow marketers online during our April Virtual Networking Meet-up on April 21st! \n\n\n\n\nAMA Boston invites you to our April Virtual Networking Meet-up from 6:00 pm – 7:00 pm on Tuesday\, April 21st! \nJoin us for a fun hour of networking and socializing with other marketing professionals. Don’t miss this opportunity to connect with like-minded individuals in a relaxed and casual setting. Our hosts\, Erica Brookhyser and Shawn Fitzmaurice\, will kick the evening off – sometimes with a guest speaker or optional topic – before you jump into breakout rooms to continue the conversation. \nCome ready to share ideas\, make new contacts\, and have a great time! We look forward to seeing you there! \nWhat participants have said: \n\n\n\n\n\n\n\n\n\nSponsorships \nWant to become a sponsor of this event or a future AMA Boston event? Reach out to sponsorship@amaboston.org! \n\n\n\n\nPlatinum Sponsor: \nWe extend our sincere gratitude to our Platinum Sponsor\, Brick Marketing\, for their generous sponsorship. Your partnership is truly appreciated and instrumental to our success. \nFor more information\, click here. \n\n\n\n\n\n\n\n\n\nAbout the American Marketing Association (AMA) Boston: \nThe American Marketing Association (AMA) Boston is the networking and educational hub for New England marketers. Our mission is to build a community of marketers who can share experiences\, learn about the latest marketing trends\, and build a powerful professional network. AMA Boston empowers its members with the knowledge and resources they need to be leaders in their careers and organizations. Learn more at https://www.amaboston.org. \n—– \nAny questions? Please reach out to us at theoffice@amaboston.org! \n\n\n\n\n\n\n\n\n\n\n\n\n\nRead less\n\n\n\n\n\n\n\nGood to know\n\n\n\n\n\nHighlights \n\n\n1 hour\nOnline\n\n\n\n\n\n\n\n\n\n\n\n\n\nLocation\n\nOnline event\n\n\n\n\n\n\nOrganized by\n\n\n\n\n\nAMA Boston \n\nFollowers843\nEvents283\nHosting17 years\n\n\n\nContact \nFollowing\n\n\n\n\n\n\nReport this event
URL:https://amaboston.org/event/ama-boston-april-virtual-meet-up-2/
LOCATION:Online
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=America/New_York:20260423T180000
DTEND;TZID=America/New_York:20260423T200000
DTSTAMP:20260420T200145Z
CREATED:20260420T200145Z
LAST-MODIFIED:20260420T200145Z
UID:15347-1776967200-1776974400@amaboston.org
SUMMARY:AMA Boston Music Marketing Panel
DESCRIPTION:Music Marketing Industry Marketing\n\n\n\n\nThe event will bring together marketing professionals\, creatives\, and industry leaders to explore how music marketing has evolved in recent years—particularly the shift from traditional record-label models to a landscape in which artists increasingly operate as their own brands and companies —and what this transformation means for other industries and how they can relate. \nThe discussion will focus on topics such as: \n\nThe transition from label-driven marketing to artist-led brand building\nHow musicians function as independent businesses and media companies\nDigital\, community-driven\, and data-informed marketing strategies in music\nKey lessons that non-music brands and marketers can learn from today’s music industry\n\nFormat: In-person (and virtual option) panel discussion with Q&A \nSpeakers: \nNina Webb \n\n\n\n\n\n\n\n\n\nNina Webb is an award-winning music marketing strategist with over 25 years of experience building artist brands and global campaigns. She served as Head of Marketing at Atlantic Records and held senior roles at Columbia Records\, working closely with artists and teams to develop strategies that evolve alongside both the artist and their art—brands and products that shift as quickly as fan tastes. \nThe music industry often experiences technological disruption\, as youth audiences rapidly adopt new behavior to discover and consume content. Navigating this constant evolution\, across both creative output and consumer behavior\, places music marketing at the forefront of understanding how to build honest and lasting connections. \nToday\, Nina’s work sits at the intersection of industry and education. She consults with brands on music- and culture-informed marketing strategy and teaches applied marketing at the university level\, translating brand development principles into real-world execution. She is also a frequent guest speaker at institutions including Boston College\, Harvard University’s Music Club\, and the University of New Hampshire\, helping students navigate and understand the evolving music industry. \n\n\n\n\nEmi Mcswain \n\n\n\n\n\n\n\n\n\nEmi McSwain is a singer-songwriter and content creator in Boston\, Massachusetts. After receiving her songwriting degree from Berklee College of Music in 2022\, she took to Instagram to showcase Boston’s hidden gems and highlight the city’s music scene\, growing her following to over 38k. She’s worked tirelessly to bridge the gap between Boston residents and the city’s independent music scene. Her mission is to make music more accessible and easier to find for those who want to support it. \n\n\n\n\nJeff Porter \n\n\n\n\n\n\n\n\n\nJeff Porter\, is like a carpenter in the hip hop world\, he is an emcee who skillfully builds his music with the precision and craftsmanship of a seasoned artisan. His dedication to the boom bap and golden era style of hip-hop sets him apart in a landscape where trends often overshadow authenticity. Jeff’s music is deeply rooted in the foundational elements of hip-hop\, drawing inspiration from the genre’s pioneers while infusing his own unique flavor. \nHis boom bap beats are raw and unfiltered\, reminiscent of the 90s era that many consider the golden age of hip-hop. Jeff is creating a soundscape that instantly transports listeners back to the true form of where hip-hop was born. Jeff’s lyrical style complements this classic sound\, with verses that are both sharp and reflective\, embodying the essence of true hip-hop storytelling. \nJeff Porter’s EP with David Ryan is a masterful collaboration\, where the synergy between the two artists creates a dynamic 1-2 punch combo that hits hard with every track. Their seamless connection brings out the best in each other\, resulting in an EP that not only showcases their individual talents but also amplifies their strengths as a duo. The production is sharp\, the lyrics are impactful\, and the overall vibe is smooth yet powerful\, making this EP a standout project. It’s the kind of hip-hop that resonates deeply\, with each track contributing to a cohesive\, timeless body of work. The chemistry between Jeff Porter and David Ryan elevates the EP to classic status\, a must-listen for any hip-hop aficionado. \nWhat makes Jeff Porter stand out is his unwavering commitment to preserving the original vibe of hip-hop. In an era where many artists chase after the next big trend\, Jeff remains steadfast in his approach\, staying true to the culture’s roots. His music isn’t just a throwback; it’s a continuation of a legacy\, a testament to the enduring power of hip-hop’s golden era. Whether he’s crafting verses or laying down beats\, Jeff Porter ensures that every track he produces is a nod to the past while still resonating with today’s audience\, making him a true guardian of the culture. \n\n\n\n\nPlatinum Sponsor: \nWe extend our sincere gratitude to our Platinum Sponsor\, Brick Marketing\, for their generous sponsorship. Your partnership is truly appreciated and instrumental to our success. \nFor more information\, click here. \n\n\n\n\n\n\n\n\n\nAbout the American Marketing Association (AMA) Boston: \nThe American Marketing Association (AMA) Boston is the networking and educational hub for New England marketers. Our mission is to build a community of marketers who can share experiences\, learn about the latest marketing trends\, and build a powerful professional network. AMA Boston empowers its members with the knowledge and \nresources they need to be leaders in their careers and organizations. Learn more at https://www.amaboston.org.—– \nAny questions? Please reach out to us at theoffice@amaboston.org!
URL:https://amaboston.org/event/ama-boston-music-marketing-panel-2/
LOCATION:CIC Boston\, 50 Milk Street\, #16th floor\, Boston\, MA\, 02109\, United States
CATEGORIES:Community,Music
ATTACH;FMTTYPE=image/png:https://amaboston.org/wp-content/uploads/2026/04/Screenshot-2026-04-20-at-15.53.52.png
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=America/New_York:20260513T180000
DTEND;TZID=America/New_York:20260513T200000
DTSTAMP:20260419T121611Z
CREATED:20260409T152355Z
LAST-MODIFIED:20260419T121611Z
UID:15311-1778695200-1778702400@amaboston.org
SUMMARY:AMA Boston: May Marketing Mingle
DESCRIPTION:  \n\n\n\n\n\n\nGet ready to mix and mingle with your fellow marketers at the May Marketing Mingle at The Grog Restuarant on May 13 at 6:00 – 8:00 PM.\n\n\n\nAMA Boston invites you to our May Marketing Mingle at The Grog Restaurant in Newburyport\, MA from 6:00 pm – 8:00 pm on Wednesday May 13th. \nJoin us for a fun and productive evening of networking and socializing with other marketing professionals. Don’t miss this opportunity to connect with like-minded individuals in a relaxed and casual setting. \nCome ready to share ideas\, make new contacts\, and have a great time! We look forward to seeing you there! \n—– \nSponsorships \nWant to become a sponsor of this event or a future AMA Boston event? Reach out to sponsorship@amaboston.org! \n—– \n\n\n\n\nPlatinum Sponsor: \nWe extend our sincere gratitude to our Platinum Sponsor\, Brick Marketing\, for their generous sponsorship. Your partnership is truly appreciated and instrumental to our success. \nFor more information\, click here. \n\n\n\n\n\n\n\n\n\nAbout the American Marketing Association (AMA) Boston: \nThe American Marketing Association (AMA) Boston is the networking and educational hub for New England marketers. Our mission is to build a community of marketers who can share experiences\, learn about the latest marketing trends\, and build a powerful professional network. AMA Boston empowers its members with the knowledge and resources they need to be leaders in their careers and organizations. Learn more at https://www.amaboston.org. \n—– \nAny questions? Please reach out to us at theoffice@amaboston.org! \n\n\n\n\n\n\n\n\n\n\n\n\n\nRead less\n\n\n\n\n\n\n\nGood to know\n\n\n\n\n\nHighlights \n\n\n2 hours\nIn person\n\n\n\n\n\n\nRefund Policy \nRefunds up to 7 days before event\n\n\n\n\n\n\n\n\n\n\n\nLocation\n\n\n\nThe Grog Restaurant\n\n13 Middle Street \nNewburyport\, MA 01950 \n\n\n\n\n\n\n\nHow do you want to get there?\n\n\nDriving\nPublic transport\nBiking\nWalking\n\n\n\n\nShow map\n\n\n\n\n\n\n\n\nAgenda\n\n\n\n06:00 PM – 08:00 PM \nAgenda\n\n\n\n\n\n\n\n\n\nOrganized by\n\n\n\n\n\n\nAMA Boston \n\nFollowers851\nEvents283\nHosting17 years\n\n\n\n\nContact \nFollowing\n\n\n\n\n\n\nReport this event\n\n\n[/fusion_text][/fusion_builder_column][/fusion_builder_row][/fusion_builder_container]
URL:https://amaboston.org/event/ama-boston-may-marketing-mingle-2/
LOCATION:Newburyport\, The Grog Restaurant 13 Middle Street\, MA\, 01950\, United States
ATTACH;FMTTYPE=image/png:https://amaboston.org/wp-content/uploads/2026/04/Screenshot-2026-04-19-at-08.15.13.png
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=America/New_York:20260519T180000
DTEND;TZID=America/New_York:20260519T190000
DTSTAMP:20260423T161528Z
CREATED:20260423T161148Z
LAST-MODIFIED:20260423T161528Z
UID:15357-1779213600-1779217200@amaboston.org
SUMMARY:AMA Boston May (Virtual) Meet Up
DESCRIPTION:Get ready to mix and mingle with your fellow marketers online during our April Virtual Networking Meet-up on May 19th!\n\n\nAMA Boston invites you to our May Virtual Networking Meet-up from 6:00 pm – 7:00 pm on Tuesday\, may 19th \nJoin us for a fun hour of networking and socializing with other marketing professionals. Don’t miss this opportunity to connect with like-minded individuals in a relaxed and casual setting. Our hosts\, Erica Brookhyser and Shawn Fitzmaurice\, will kick the evening off – sometimes with a guest speaker or optional topic – before you jump into breakout rooms to continue the conversation. \nCome ready to share ideas\, make new contacts\, and have a great time! We look forward to seeing you there! \nWhat participants have said: \n\n\n\nSponsorships \nWant to become a sponsor of this event or a future AMA Boston event? Reach out to sponsorship@amaboston.org! \n\n\nPlatinum Sponsor: \nWe extend our sincere gratitude to our Platinum Sponsor\, Brick Marketing\, for their generous sponsorship. Your partnership is truly appreciated and instrumental to our success. \nFor more information\, click here. \n\n\n\nAbout the American Marketing Association (AMA) Boston: \nThe American Marketing Association (AMA) Boston is the networking and educational hub for New England marketers. Our mission is to build a community of marketers who can share experiences\, learn about the latest marketing trends\, and build a powerful professional network. AMA Boston empowers its members with the knowledge and resources they need to be leaders in their careers and organizations. Learn more at https://www.amaboston.org. \n—– \nAny questions? Please reach out to us at theoffice@amaboston.org! \n\n\n\n\n[/fusion_text][/fusion_builder_column][/fusion_builder_row][/fusion_builder_container]
URL:https://amaboston.org/event/ama-boston-may-virtual-meet-up-2/
CATEGORIES:Community,Educational,Online
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=America/New_York:20260527T180000
DTEND;TZID=America/New_York:20260527T200000
DTSTAMP:20260419T122618Z
CREATED:20260409T152851Z
LAST-MODIFIED:20260419T122618Z
UID:15315-1779904800-1779912000@amaboston.org
SUMMARY:AMA Boston: May Marketing Mingle with Mass Professional Networking
DESCRIPTION:AMA Boston: May Marketing Mingle with Mass Professional Networking\n\n\n\n\n\n\n\n\n\n\nGet ready to mix and mingle with fellow marketers and other networkers at the May Marketing Mingle at Aloft on May 27 at 6:00 – 8:00 PM.\n\n\n\n\n\n\nAMA Boston invites you to our May Marketing Mingle at WXYZ Bar at Aloft in the Boston Seaport from 6:00 pm – 8:00 pm on Wednesday May 27th. AMA Boston will be partnering with Mass Professional Networking for an amazing event! \nJoin us for a fun and productive evening of networking and socializing with other marketing professionals and other networkers. Don’t miss this opportunity to connect with like-minded individuals in a relaxed and casual setting. \nCome ready to share ideas\, make new contacts\, and have a great time! We look forward to seeing you there! \nTransportation Options – 5 min walk from Silver Line and Parking on D Street in the Boston Seaport \n—– \nSponsorships \nWant to become a sponsor of this event or a future AMA Boston event? Reach out to sponsorship@amaboston.org! \n—– \n\n\n\n\nPlatinum Sponsor: \nWe extend our sincere gratitude to our Platinum Sponsor\, Brick Marketing\, for their generous sponsorship. Your partnership is truly appreciated and instrumental to our success. \nFor more information\, click here. \n\n\n\n\n\n\n\n\n\nAbout the American Marketing Association (AMA) Boston: \nThe American Marketing Association (AMA) Boston is the networking and educational hub for New England marketers. Our mission is to build a community of marketers who can share experiences\, learn about the latest marketing trends\, and build a powerful professional network. AMA Boston empowers its members with the knowledge and resources they need to be leaders in their careers and organizations. Learn more at https://www.amaboston.org. \n—– \nAny questions? Please reach out to us at theoffice@amaboston.org! \n\n\n\n\n\n\n\n\n\n\n\n\n\nRead less\n\n\n\n\n\n\n\nGood to know\n\n\n\n\n\nHighlights \n\n\n2 hours\nIn person\n\n\n\n\n\n\n\n\nRefund Policy \nRefunds up to 7 days before event\n\n\n\n\n\n\n\n\n\n\n\nLocation\n\n\n\nAloft Boston Seaport District\n\n401-403 D Street \nWXYZ Bar Boston\, MA 02210 \n\n\n\n\n\n\n\nHow do you want to get there?\n\n\nDriving\nPublic transport\nBiking\nWalking\n\n\n\n\nShow map\n\n\n\n\n\n\n\n\nAgenda\n\n\n\n06:00 PM – 08:00 PM \nAgenda\n\n\n\n\n\n\n\n\n\nOrganized by\n\n\n\n\n\n\nAMA Boston \n\nFollowers851\nEvents284\nHosting17 years\n\n\n\n\nContact \nFollowing\n\n\n\n\n\n\nReport this event\n\n\n[/fusion_text][/fusion_builder_column][/fusion_builder_row][/fusion_builder_container]
URL:https://amaboston.org/event/ama-boston-may-marketing-mingle-with-mass-professional-networking/
LOCATION:Seaport District\, Aloft Boston Seaport District 401-403 D Street WXYZ Bar\, Boston\, MA\, 02210\, United States
ATTACH;FMTTYPE=image/png:https://amaboston.org/wp-content/uploads/2026/04/Screenshot-2026-04-19-at-08.24.15.png
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=America/New_York:20260613T110000
DTEND;TZID=America/New_York:20260613T140000
DTSTAMP:20260516T172415Z
CREATED:20260417T190240Z
LAST-MODIFIED:20260516T172415Z
UID:15328-1781348400-1781359200@amaboston.org
SUMMARY:AMA Boston 5K Walk Around Boston - Members Only
DESCRIPTION:AMA Boston 5K Walk Around Boston – Members Only\n\n\n\n\n\nGet ready to stroll through Boston with fellow AMA members for a fun and casual 5K walk!\n\n\n\n\n\n\n\n\n\nJoin the American Marketing Association Boston for an energizing 5K Walk Around Boston—where networking meets wellness in one of the country’s most historic cities. \nWhether you’re a seasoned marketer\, emerging professional\, or just looking to connect\, this event offers a unique opportunity to build relationships while enjoying a scenic walk through Boston. \nExpect great conversations\, fresh air\, and a vibrant community of professionals coming together to move\, connect\, and grow. Lace up\, bring your energy\, and be part of a dynamic experience that goes beyond the typical networking event. \nWe will start at Kendall Square in front of 1 Broadway and make our way to the Charles River and then do a loop starting east toward the Museum of Science and then walk around the Boston side of the Charles River till the Mass Av. Bridge and then back to the Cambridge side next to MIT. We can end our walk with an optional lunch (separate checks) in Kendall Square. \nPlease note this is a members only event. Volunteers who have not yet technically joined are also welcome.
URL:https://amaboston.org/event/ama-boston-5k-walk-around-boston-members-only/
LOCATION:Kendall Square\, 1 Broadway Cambridge\, MA\, 02142\, United States
CATEGORIES:Community
ATTACH;FMTTYPE=image/png:https://amaboston.org/wp-content/uploads/2026/04/Screenshot-2026-04-19-at-08.19.12.png
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=America/New_York:20260616T180000
DTEND;TZID=America/New_York:20260616T190000
DTSTAMP:20260607T181916Z
CREATED:20260607T181756Z
LAST-MODIFIED:20260607T181916Z
UID:15438-1781632800-1781636400@amaboston.org
SUMMARY:AMA Boston June (Virtual) Meet Up
DESCRIPTION:Get ready to mix and mingle with your fellow marketers online during our June Virtual Networking Meet-up on June 16th!\n\n\nAMA Boston invites you to our May Virtual Networking Meet-up from 6:00 pm – 7:00 pm on Tuesday\, June 16th \nJoin us for a fun hour of networking and socializing with other marketing professionals. Don’t miss this opportunity to connect with like-minded individuals in a relaxed and casual setting. Our hosts\, Erica Brookhyser and Shawn Fitzmaurice\, will kick the evening off – sometimes with a guest speaker or optional topic – before you jump into breakout rooms to continue the conversation. \nCome ready to share ideas\, make new contacts\, and have a great time! We look forward to seeing you there! \nWhat participants have said: \n\n\n\nSponsorships \nWant to become a sponsor of this event or a future AMA Boston event? Reach out to sponsorship@amaboston.org! \n\n\nPlatinum Sponsor: \nWe extend our sincere gratitude to our Platinum Sponsor\, Brick Marketing\, for their generous sponsorship. Your partnership is truly appreciated and instrumental to our success. \nFor more information\, click here. \n\n\n\nAbout the American Marketing Association (AMA) Boston: \nThe American Marketing Association (AMA) Boston is the networking and educational hub for New England marketers. Our mission is to build a community of marketers who can share experiences\, learn about the latest marketing trends\, and build a powerful professional network. AMA Boston empowers its members with the knowledge and resources they need to be leaders in their careers and organizations. Learn more at https://www.amaboston.org. \n—– \nAny questions? Please reach out to us at theoffice@amaboston.org!
URL:https://amaboston.org/event/ama-boston-june-virtual-meet-up-2/
ATTACH;FMTTYPE=image/jpeg:https://amaboston.org/wp-content/uploads/2026/06/a4cc2d317befa307ddfa7b7712c2d48e.jpg
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=America/New_York:20260618T180000
DTEND;TZID=America/New_York:20260618T200000
DTSTAMP:20260607T182157Z
CREATED:20260607T182153Z
LAST-MODIFIED:20260607T182157Z
UID:15444-1781805600-1781812800@amaboston.org
SUMMARY:AMA Boston: June Marketing Mingle
DESCRIPTION:Get ready to mix and mingle with your fellow marketers at the May Marketing Mingle at Howl at the Moon on June 18 at 6:00 – 8:00 PM.\n\n\nAMA Boston invites you to our June Marketing Mingle at Howl at the Moon in Boston\, MA from 6:00 pm – 8:00 pm on Thursday June 18th. \nJoin us for a fun and productive evening of networking and socializing with other marketing professionals. Don’t miss this opportunity to connect with like-minded individuals in a relaxed and casual setting. \nCome ready to share ideas\, make new contacts\, and have a great time! We look forward to seeing you there! \n \n—– \nSponsorships \nWant to become a sponsor of this event or a future AMA Boston event? Reach out to sponsorship@amaboston.org! \n—– \n \n\n\nPlatinum Sponsor: \nWe extend our sincere gratitude to our Platinum Sponsor\, Brick Marketing\, for their generous sponsorship. Your partnership is truly appreciated and instrumental to our success. \nFor more information\, click here. \n\n\n\n \n \nAbout the American Marketing Association (AMA) Boston: \nThe American Marketing Association (AMA) Boston is the networking and educational hub for New England marketers. Our mission is to build a community of marketers who can share experiences\, learn about the latest marketing trends\, and build a powerful professional network. AMA Boston empowers its members with the knowledge and resources they need to be leaders in their careers and organizations. Learn more at https://www.amaboston.org. \n—– \nAny questions? Please reach out to us at theoffice@amaboston.org!
URL:https://amaboston.org/event/ama-boston-june-marketing-mingle-2/
LOCATION:Howl at the Moon Boston\, 184 High Street\, Boston\, MA\, 02110\, United States
ATTACH;FMTTYPE=image/jpeg:https://amaboston.org/wp-content/uploads/2026/06/89e079add8973a80d019c15f528b8a71.jpg
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=America/New_York:20260624T180000
DTEND;TZID=America/New_York:20260624T200000
DTSTAMP:20260611T025033Z
CREATED:20260611T024730Z
LAST-MODIFIED:20260611T025033Z
UID:15465-1782324000-1782331200@amaboston.org
SUMMARY:Virtual Fireside Chat: Lost in Translation? How to Keep Your Brand Human
DESCRIPTION:Lost in Translation? How to Keep Your Brand Human in the Age of AI\nSpeaker: Rob Volpe\, CEO and Founder\, Empathy Activist LLC\n\n\nThere’s a critical gap between artificial and human intelligence. The piece of the puzzle that fits that gap is something everyone is born with the capability to use: empathy. When deployed effectively\, empathy can strengthen the quality and impact of marketing programs and increase customer loyalty. This presentation will show you how to speak the language of your consumers\, even when using AI\, to engage customers empathetically to drive business results. \nAccording to recent studies\, empathy increases advertising effectiveness by 23%; it can yield an incremental 10% in sales; 90% of consumers expect brands to display empathy with them through the brand’s messaging while 97% of customers say empathy is the most important element in customer engagement. Because empathy is seen as a soft skill\, we ignore this superpower and driver of business results\, turning to AI to craft strategy\, campaign messaging\, even communications. \nUsing real-world examples\, Rob will demystify empathy and clear up the misconceptions of empathy and AI which can lead to mistakes in marketing strategy and messaging. The talk will explore the “5 Steps to Empathy” which can generate authentic connections to all the people who touch a brand –from customers to consumers to employees – leading to greater marketing effectiveness and improved business results. \nAttendees will learn: \n\nHow the use of empathy is a strength in marketing and branding\nHow to overcome common barriers to being empathetic with customer segments\n\nPractical application tips and examples for using AI and empathy in marketing \nMeet Your Speaker\n\n\nRob Volpe\, CEO and Founder\, Empathy Activist\, LLC \nRob Volpe is an astute observer of life and a master storyteller who brings empathy and compassion to the human experience. He is the author of the award-winning book Tell Me More About That: Solving the Empathy Crisis One Conversation at a Time. Rob is also the Founder of Ignite 360\, an insights and marketing strategy firm. \nRob is a thought leader with 30 years of experience. Rob works with organizations of all sizes in all industries to implement customized training\, coaching and consulting programs that can help drive results through the strategic use of empathy in the workplace and life. \nRob has worked with clients across a range of industries\, including Amazon\, Starbucks\, General Mills\, Abbott Laboratories\, Microsoft\, Ulta Beauty\, Whole Foods\, Pernod-Ricard\, Wells Fargo\, Kraft Heinz\, Nestle\, and Cargill. \nRob is a contributor to Entrepreneur’s Leadership Network. He is a frequent and highly-rated speaker on topics of leadership\, communication and collaboration. He has been quoted in Advertising Week\, Mashable\, Huffington Post\, TheStreet\, Hemispheres Magazine and the Chicago Tribune\, among others. He is a regular contributor to the mid-morning lifestyle show Good Things Utah on KTVX-TV in Salt Lake City. \nRob is a graduate of Syracuse University’s S.I. Newhouse School of Public Communications and lives in San Francisco with his husband and 3 cats. \n\n\nPlatinum Sponsor: \nWe extend our sincere gratitude to our Platinum Sponsor\, Brick Marketing\, for their generous sponsorship. Your partnership is truly appreciated and instrumental to our success. \nFor more information\, click here. \n\n\n\nWant to become a sponsor of this event or a future AMA Boston event? Reach out to sponsorship@amaboston.org! \nAbout the American Marketing Association (AMA) Boston: \nThe American Marketing Association (AMA) Boston is the networking and educational hub for New England marketers. Our mission is to build a community of marketers who can share experiences\, learn about the latest marketing trends\, and build a powerful professional network. AMA Boston empowers its members with the knowledge and resources they need to be leaders in their careers and organizations. Learn more at https://www.amaboston.org. \n—– \nAny questions? Please reach out to us at theoffice@amaboston.org!
URL:https://amaboston.org/event/virtual-fireside-chat-lost-in-translation-how-to-keep-your-brand-human/
ATTACH;FMTTYPE=image/png:https://amaboston.org/wp-content/uploads/2026/06/Screenshot-2026-05-09-at-05.48.04.png
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=America/New_York:20260721T180000
DTEND;TZID=America/New_York:20260721T190000
DTSTAMP:20260626T152426Z
CREATED:20260626T151431Z
LAST-MODIFIED:20260626T152426Z
UID:15483-1784656800-1784660400@amaboston.org
SUMMARY:AMA Boston July (Virtual) Meet Up
DESCRIPTION:Get ready to mix and mingle with your fellow marketers online during our July Virtual Networking Meet-up on July 21st!\n\n\nAMA Boston invites you to our July Virtual Networking Meet-up from 6:00 pm – 7:00 pm on Tuesday\, July 21st. \nJoin us for a fun hour of networking and socializing with other marketing professionals. Don’t miss this opportunity to connect with like-minded individuals in a relaxed and casual setting. Our hosts\, Erica Brookhyser and Shawn Fitzmaurice\, will kick the evening off – sometimes with a guest speaker or optional topic – before you jump into breakout rooms to continue the conversation. \nCome ready to share ideas\, make new contacts\, and have a great time! We look forward to seeing you there! \nHere’s what participants have said: \n\n\n\nSponsorships \nWant to become a sponsor of this event or a future AMA Boston event? Reach out to sponsorship@amaboston.org! \n\n\nPlatinum Sponsor: \nWe extend our sincere gratitude to our Platinum Sponsor\, Brick Marketing\, for their generous sponsorship. Your partnership is truly appreciated and instrumental to our success. \nFor more information\, click here. \n\n\n\nAbout the American Marketing Association (AMA) Boston: \nThe American Marketing Association (AMA) Boston is the networking and educational hub for New England marketers. Our mission is to build a community of marketers who can share experiences\, learn about the latest marketing trends\, and build a powerful professional network. AMA Boston empowers its members with the knowledge and resources they need to be leaders in their careers and organizations. Learn more at https://www.amaboston.org. \n—– \nAny questions? Please reach out to us at theoffice@amaboston.org!
URL:https://amaboston.org/event/ama-boston-july-virtual-meet-up/
ATTACH;FMTTYPE=image/jpeg:https://amaboston.org/wp-content/uploads/2026/06/769551e4d66a1a2d96dbd7e10dce9fe5.jpg
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=America/New_York:20260724T184500
DTEND;TZID=America/New_York:20260724T213000
DTSTAMP:20260703T142023Z
CREATED:20260703T141926Z
LAST-MODIFIED:20260703T142023Z
UID:15490-1784918700-1784928600@amaboston.org
SUMMARY:AMA Boston Night Out: WooSox Game and Fireworks at Polar Park
DESCRIPTION:Trade the conference room for the ballpark.\n\n\nAMA Boston is taking over a section at Polar Park for an evening of WooSox baseball\, summer-night energy\, and a postgame fireworks show that lights up downtown Worcester. \nThis is our most relaxed networking event of the year—no name tags required\, just good people\, cold drinks\, ballpark food\, and the kind of unhurried conversation that actually turns into relationships. Whether you’re closing the week or kicking off your weekend\, this is the place to do it. \nHere’s the catch: we’re capping it at 20. That’s it. A small\, curated group of Boston’s marketing community\, close enough to actually talk to everyone. When the seats are gone\, they’re gone—and Fireworks Nights at Polar Park sell out fast. \nThe details: \n\n🗓 Friday\, July 24\, 2026\, 6:45PM\n⚾ Worcester Red Sox vs. Jacksonville\n📍 Polar Park\, Worcester\n🎆 Postgame fireworks\n🎟 Strictly limited to 20 AMA Boston guests\n\nGrab your spot before someone in your network does. \nPlease note that this is a limited-capacity event. If you’re unable to attend\, kindly inform us as soon as possible by emailing theoffice@amaboston.org to allow others the opportunity to join. \nNo refunds. \nTickets will be available in your name at the Woosox “Will Call” window near the main entrance. \nPlease reach out to theoffice@amaboston.org if you have any questions. \n—– \nSponsorships \nWant to become a sponsor of this event or a future AMA Boston event? Reach out to sponsorship@amaboston.org! \nPlatinum Sponsor: \nWe extend our sincere gratitude to our Platinum Sponsor\, Brick Marketing\, for their generous sponsorship. Your partnership is truly appreciated and instrumental to our success. \nFor more information\, click here. \n\n\n\nAbout the American Marketing Association (AMA) Boston: \nThe American Marketing Association (AMA) Boston is the networking and educational hub for New England marketers. Our mission is to build a community of marketers who can share experiences\, learn about the latest marketing trends\, and build a powerful professional network. AMA Boston empowers its members with the knowledge and resources they need to be leaders in their careers and organizations. Learn more at https://www.amaboston.org. \n—– \nAny questions? Please reach out to us at theoffice@amaboston.org!
URL:https://amaboston.org/event/ama-boston-night-out-woosox-game-and-fireworks-at-polar-park/
LOCATION:Polar Park\, 100 Madison Street\, Worcester\, MA\, 01608\, United States
ATTACH;FMTTYPE=image/jpeg:https://amaboston.org/wp-content/uploads/2026/07/63ee66bfad39cf2519796a17d0c6a7be.jpg
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=America/New_York:20260915T180000
DTEND;TZID=America/New_York:20260915T190000
DTSTAMP:20260820T012138Z
CREATED:20260820T012134Z
LAST-MODIFIED:20260820T012138Z
UID:15500-1789495200-1789498800@amaboston.org
SUMMARY:AMA Boston September (Virtual) Meet Up
DESCRIPTION:Get ready to mix and mingle with your fellow marketers online during our September Virtual Networking Meet-up on Sept 15th!\n\n\nAMA Boston invites you to our September Virtual Networking Meet-up from 6:00 pm – 7:00 pm on Tuesday\, September 15th. \nJoin us for a fun hour of networking and socializing with other marketing professionals. Don’t miss this opportunity to connect with like-minded individuals in a relaxed and casual setting. Our hosts\, Erica Brookhyser and Shawn Fitzmaurice\, will kick the evening off – sometimes with a guest speaker or optional topic – before you jump into breakout rooms to continue the conversation. \nCome ready to share ideas\, make new contacts\, and have a great time! We look forward to seeing you there! \nHere’s what participants have said: \n\n\n\nSponsorships \nWant to become a sponsor of this event or a future AMA Boston event? Reach out to sponsorship@amaboston.org! \n\n\nPlatinum Sponsor: \nWe extend our sincere gratitude to our Platinum Sponsor\, Brick Marketing\, for their generous sponsorship. Your partnership is truly appreciated and instrumental to our success. \nFor more information\, click here. \n\n\n\n \nAbout the American Marketing Association (AMA) Boston: \nThe American Marketing Association (AMA) Boston is the networking and educational hub for New England marketers. Our mission is to build a community of marketers who can share experiences\, learn about the latest marketing trends\, and build a powerful professional network. AMA Boston empowers its members with the knowledge and resources they need to be leaders in their careers and organizations. Learn more at https://www.amaboston.org. \n—– \nAny questions? Please reach out to us at theoffice@amaboston.org!
URL:https://amaboston.org/event/ama-boston-september-virtual-meet-up/
ATTACH;FMTTYPE=image/jpeg:https://amaboston.org/wp-content/uploads/2026/08/9a7a8af138481e42a572c61e5a996902.jpg
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=America/New_York:20260917T180000
DTEND;TZID=America/New_York:20260917T200000
DTSTAMP:20260910T030822Z
CREATED:20260910T030227Z
LAST-MODIFIED:20260910T030822Z
UID:15514-1789668000-1789675200@amaboston.org
SUMMARY:AMA Boston - Getting Your First Customers: The Startup Marketing Playbook
DESCRIPTION:
URL:https://amaboston.org/event/ama-boston-getting-your-first-customers-the-startup-marketing-playbook/
LOCATION:245 Main St Cambridge\, MA\, 245 Main Street\, Cambridge\, MA\, United States
CATEGORIES:Educational
ATTACH;FMTTYPE=image/png:https://amaboston.org/wp-content/uploads/2026/09/Updated_Getting_Your_First_Customers-scaled.png
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=America/Chicago:20260924T180000
DTEND;TZID=America/Chicago:20260924T200000
DTSTAMP:20260916T175545Z
CREATED:20260910T031150Z
LAST-MODIFIED:20260916T175545Z
UID:15520-1790272800-1790280000@amaboston.org
SUMMARY:Virtual Fireside Chat: What's Working in PR Right Now
DESCRIPTION:
URL:https://amaboston.org/event/virtual-fireside-chat-whats-working-in-pr-right-now/
CATEGORIES:Online
ATTACH;FMTTYPE=image/webp:https://amaboston.org/wp-content/uploads/2026/09/image.webp
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=America/New_York:20260930T180000
DTEND;TZID=America/New_York:20260930T200000
DTSTAMP:20260820T012340Z
CREATED:20260820T012336Z
LAST-MODIFIED:20260820T012340Z
UID:15505-1790791200-1790798400@amaboston.org
SUMMARY:AMA Boston: September Marketing Mingle with Mass Professional Networking
DESCRIPTION:Get ready to mix and mingle with fellow marketers and other networkers at Sept Marketing Mingle at Kings on September  at 6:00 – 8:00 PM.\n\n\nAMA Boston invites you to our September Marketing Mingle at Kings Dining and Entertainment in the Back Bay of Boston from 6:00 pm – 8:00 pm on Wednesday September 30th. AMA Boston will be partnering with Mass Professional Networking for an amazing event! \nJoin us for a fun and productive evening of networking and socializing with other marketing professionals and other networkers. Don’t miss this opportunity to connect with like-minded individuals in a relaxed and casual setting. \nCome ready to share ideas\, make new contacts\, and have a great time! We look forward to seeing you there! \nTransportation Options – 5 min walk Symphony & Auditorium Green Line \n—– \nSponsorships \nWant to become a sponsor of this event or a future AMA Boston event? Reach out to sponsorship@amaboston.org! \n—– \n \n\n\nPlatinum Sponsor: \nWe extend our sincere gratitude to our Platinum Sponsor\, Brick Marketing\, for their generous sponsorship. Your partnership is truly appreciated and instrumental to our success. \nFor more information\, click here. \n\n\n\n \n \nAbout the American Marketing Association (AMA) Boston: \nThe American Marketing Association (AMA) Boston is the networking and educational hub for New England marketers. Our mission is to build a community of marketers who can share experiences\, learn about the latest marketing trends\, and build a powerful professional network. AMA Boston empowers its members with the knowledge and resources they need to be leaders in their careers and organizations. Learn more at https://www.amaboston.org. \n—– \nAny questions? Please reach out to us at theoffice@amaboston.org!
URL:https://amaboston.org/event/ama-boston-september-marketing-mingle-with-mass-professional-networking/
LOCATION:Kings Dining & Entertainment\, 50 Dalton Street\, Boston\, MA\, 02115\, United States
ATTACH;FMTTYPE=image/jpeg:https://amaboston.org/wp-content/uploads/2026/08/dc4acfbec9f6af7a475385512f5a48a8.jpg
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=America/New_York:20261014T180000
DTEND;TZID=America/New_York:20261014T200000
DTSTAMP:20261006T043253Z
CREATED:20261006T043253Z
LAST-MODIFIED:20261006T043253Z
UID:15600-1792000800-1792008000@amaboston.org
SUMMARY:Leadership Starts Before the Title
DESCRIPTION:Overview\n\n\n\n\nHow to Develop Your Voice\, Values\, and Influence Early in Your Career A Fireside Chat with Todd Holloway\, Founder of Avalon Digital Partners \n\n\n\n\nLeadership doesn’t begin when someone gives you a title. \nLong before we become managers\, directors\, or executives\, we’re already developing the habits\, values\, and assumptions that shape how we work with other people. We learn from the leaders we admire\, the ones we struggle with\, the mentors who invest in us\, the mistakes we make\, and the difficult moments that test what kind of colleague—and eventually what kind of leader—we want to be. \nJoin AMA Boston for a candid fireside conversation with Todd Holloway\, founder and president of Avalon Digital Partners\, exploring how intentional leaders are made. \nDrawing on more than three decades of experience across marketing\, technology\, organizational transformation\, and leadership—as well as 12 years of service in the United States Army—Todd will share lessons from a career spent building teams\, developing people\, navigating change\, and helping organizations turn ambitious ideas into results. \nThe conversation will explore questions including: \n\nWhich leadership lessons do we inherit\, and which should we leave behind?\nHow do you adapt your leadership to the individual in front of you?\nWhat does it take to build a team people genuinely want to be part of?\nHow do strong leaders respond when circumstances become difficult?\nAnd ultimately\, what do we leave behind in the people we have had the opportunity to lead?\n\nThis won’t be a lecture about becoming “the boss.” It’s a conversation about developing your own approach to leadership—wherever you are in your career. \nA significant portion of the event will be devoted to audience Q&A\, giving attendees the opportunity to bring their own leadership questions\, experiences\, and challenges into the conversation. \nWhether you’re leading a team today\, preparing for your first management role\, mentoring others\, or simply thinking more intentionally about the kind of leader you hope to become\, you’ll leave with ideas you can begin applying long before the next title appears on your résumé. \nAbout the Speaker \nAs the founder and president of Avalon Digital Partners\, Todd has led more than 100 marketing and digital transformation engagements for organizations including Disney\, Sony Pictures\, Best Buy\, Amgen\, John Hancock\, Point32Health\, and Beth Israel Lahey Health. Throughout his career\, he has helped marketing leaders navigate successive waves of change—from the early growth of digital channels and marketing technology to today’s rapid adoption of emerging technologies. \nHis work has involved more than developing strategies or implementing platforms. It has included building teams\, aligning people around a common direction\, developing future leaders\, and creating organizations capable of turning ambitious marketing ideas into measurable results. \nTodd’s leadership perspective has also been shaped by 12 years of service in the United States Army\, where he learned important lessons about preparation\, accountability\, trust\, and leading people through high-pressure situations. \nA former AMA Boston vice president of technology\, Todd now writes regularly about the leadership lessons we inherit\, practice\, and eventually pass on. \n\n\n\n\nPlatinum Sponsor: \nWe extend our sincere gratitude to our Platinum Sponsor\, Brick Marketing\, for their generous sponsorship. Your partnership is truly appreciated and instrumental to our success. \nFor more information\, click here. \n\n\n\n\n\n\n\n\n\nAbout the American Marketing Association (AMA) Boston: \nThe American Marketing Association (AMA) Boston is the networking and educational hub for New England marketers. Our mission is to build a community of marketers who can share experiences\, learn about the latest marketing trends\, and build a powerful professional network. AMA Boston empowers its members with the knowledge and resources they need to be leaders in their careers and organizations. Learn more at https://www.amaboston.org.—– \nAny questions? Please reach out to us at theoffice@amaboston.org!
URL:https://amaboston.org/event/leadership-starts-before-the-title/
LOCATION:EF Education First\, Two Education Cir\, Cambridge\, MA 02141\, Cambridge\, MA\, 02141\, United States
CATEGORIES:Educational
ATTACH;FMTTYPE=image/webp:https://amaboston.org/wp-content/uploads/2026/10/image.webp
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=America/New_York:20261020T180000
DTEND;TZID=America/New_York:20261020T190000
DTSTAMP:20261006T044033Z
CREATED:20261006T044033Z
LAST-MODIFIED:20261006T044033Z
UID:15606-1792519200-1792522800@amaboston.org
SUMMARY:AMA Boston October (Virtual) Meet Up
DESCRIPTION:Get ready to mix and mingle with your fellow marketers online during our October Virtual Networking Meet-up on Oct 20th! \n\n\n\n\nAMA Boston invites you to our October Virtual Networking Meet-up from 6:00 pm – 7:00 pm on Tuesday\, October 20th. \nJoin us for a fun hour of networking and socializing with other marketing professionals. Don’t miss this opportunity to connect with like-minded individuals in a relaxed and casual setting. Our hosts\, Erica Brookhyser and Shawn Fitzmaurice\, will kick the evening off – sometimes with a guest speaker or optional topic – before you jump into breakout rooms to continue the conversation. \nCome ready to share ideas\, make new contacts\, and have a great time! We look forward to seeing you there! \nHere’s what participants have said: \n\n\n\n\n\n\n\n\n\nSponsorships \nWant to become a sponsor of this event or a future AMA Boston event? Reach out to sponsorship@amaboston.org! \n\n\n\n\nPlatinum Sponsor: \nWe extend our sincere gratitude to our Platinum Sponsor\, Brick Marketing\, for their generous sponsorship. Your partnership is truly appreciated and instrumental to our success. \nFor more information\, click here. \n\n\n\n\n\n\n\n\n\nAbout the American Marketing Association (AMA) Boston: \nThe American Marketing Association (AMA) Boston is the networking and educational hub for New England marketers. Our mission is to build a community of marketers who can share experiences\, learn about the latest marketing trends\, and build a powerful professional network. AMA Boston empowers its members with the knowledge and resources they need to be leaders in their careers and organizations. Learn more at https://www.amaboston.org. \n—– \nAny questions? Please reach out to us at theoffice@amaboston.org!
URL:https://amaboston.org/event/ama-boston-october-virtual-meet-up-3/
LOCATION:Online
CATEGORIES:Online
ATTACH;FMTTYPE=image/webp:https://amaboston.org/wp-content/uploads/2026/10/image-1-1.webp
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=America/New_York:20261026T180000
DTEND;TZID=America/New_York:20261026T200000
DTSTAMP:20261006T044641Z
CREATED:20261006T044641Z
LAST-MODIFIED:20261006T044641Z
UID:15609-1793037600-1793044800@amaboston.org
SUMMARY:AMA Boston: October Marketing Mingle
DESCRIPTION:Get ready to mix and mingle with your fellow marketers at Great American Beer Hall on October 26th at 6:00 – 8:00 PM. \n\n\n\n\nAMA Boston invites you to our October Marketing Mingle at Great American Beer Hall\, Medford\, MA from 6:00 pm – 8:00 pm on Monday October 26th. \nStart the Week with Connection & Conversation. \nJoin us Monday evening for an opportunity to connect with fellow professionals\, enjoy some good conversation\, and start the week in a relaxed setting. \nWith Halloween right around the corner\, feel free to get festive and show up in your favorite holiday costume within reason\, whether you go full character or just add a little Halloween flair. \nLight food will be provided for guests to munch on. You’re also welcome to purchase a drink or two from Great American Beer Hall’s extensive beverage menu. \nCome for the connections including peers\, partners and friends. Board members will be present in the event you want to get more involved with our organization. Stay for the conversation\, and maybe bring a little Halloween spirit with you. \n—– \nSponsorships \nWant to become a sponsor of this event or a future AMA Boston event? Reach out to sponsorship@amaboston.org! \n—– \n\n\n\n\nPlatinum Sponsor: \nWe extend our sincere gratitude to our Platinum Sponsor\, Brick Marketing\, for their generous sponsorship. Your partnership is truly appreciated and instrumental to our success. \nFor more information\, click here. \n\n\n\n\n\n\n\n\n\nAbout the American Marketing Association (AMA) Boston: \nThe American Marketing Association (AMA) Boston is the networking and educational hub for New England marketers. Our mission is to build a community of marketers who can share experiences\, learn about the latest marketing trends\, and build a powerful professional network. AMA Boston empowers its members with the knowledge and resources they need to be leaders in their careers and organizations. Learn more at https://www.amaboston.org. \n—– \nAny questions? Please reach out to us at theoffice@amaboston.org!
URL:https://amaboston.org/event/ama-boston-october-marketing-mingle-3/
LOCATION:The great american beer hall\, The Great American Beer Hall\,142 Mystic Ave\, Medford\, MA\, Boston\, MA\, 02155\, United States
ATTACH;FMTTYPE=image/webp:https://amaboston.org/wp-content/uploads/2026/10/image-2.webp
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=America/New_York:20261104T180000
DTEND;TZID=America/New_York:20261104T200000
DTSTAMP:20261006T045643Z
CREATED:20261006T045643Z
LAST-MODIFIED:20261006T045643Z
UID:15613-1793815200-1793822400@amaboston.org
SUMMARY:AMA Boston: AI in Marketing: Beyond the Hype\, Into Practice
DESCRIPTION:AI is everywhere\, but the real value comes when we move beyond the hype and into practical application. \n\n\n\n\nAI is everywhere in marketing conversations. But beyond the headlines\, new tools\, and endless predictions\, one question matters most: What does AI actually mean for the way marketers work today? \nJoin AMA Boston and Brick Marketing on November 4 for AI in Marketing: Beyond the Hype\, Into Practice\, a thought-leadership event bringing together academic insight and real-world marketing experience. \nBoston is uniquely positioned at the intersection of research\, technology\, and business. This event will tap into that ecosystem to explore how AI is already influencing marketing strategy\, customer insights\, content creation\, personalization\, advertising\, responsible innovation\, and brand trust. \nRather than another broad discussion about the promise of AI\, speakers will focus on specific ideas\, observations\, and applications marketers can put into context for their own organizations. \nEach speaker will deliver a focused 7–10 minute talk sharing a distinct perspective on AI and marketing. The talks will be followed by a moderated roundtable discussion connecting the ideas\, examining where research and practice align—or diverge—and translating the conversation into practical takeaways. \nAttendees will leave with a clearer understanding of how AI is reshaping marketing\, a more balanced perspective on both its opportunities and challenges\, and practical ideas they can begin applying in their own work. \nThis event is designed for marketing leaders\, agency professionals\, product marketers\, founders\, students\, AI-curious practitioners\, and anyone trying to make thoughtful decisions about how AI fits into modern marketing. \nPresented by AMA Boston and sponsored by Brick Marketing. \nSpeakers: \nJeff Taylor : Founder/CEO\, Boomband/Monster.com \nJeff Taylor is a visionary entrepreneur with 30+ years revolutionizing talent marketplaces. He founded Monster.com in 1994 (the 454th .com)\, creating two key patents that reinvented how the world looks for work. Under his leadership\, Monster grew to 10\,000+ employees across 35 countries with nearly $2B in revenue. Now\, Jeff is launching Boomband\, an AI-powered talent marketplace designed to challenge hiring’s status quo. By replacing traditional resumes with dynamic Dossiers and creating a more transparent way for candidates and employers to discover each other\, Boomband celebrates the whole person—highlighting the life experiences and “boom moments” that shape character and transferable skills. \nJeff also served as Creative Leader at Bridgewater Associates under Ray Dalio\, designing firm-wide recruiting systems and contributing to the launch of Principles. Jeff holds a BA in Human Resource Management/Communications from UMass Amherst and an Executive Certificate (OPM) from Harvard Business School. Outside business -Jeff founded Root Society (a 250-volunteer Burning Man theme camp hosting shows for more than 10\,000 attendees)\, led a historic gravestone preservation project\, and is an award-winning Land Rover Defender restorer. At his core\, Jeff is always building\, always reimagining\, and always bringing people together \nAlice Stein \nBio: Alice Stein is a strategic business consultant and advisor specializing in growth strategy\, innovation\, and the practical application of generative and agentic AI in marketing and go-to-market operations. Recognized as an expert voice on responsible AI\, she focuses on how organizations can adopt AI ethically\, transparently\, and at scale—balancing innovation with governance\, data stewardship\, and human impact. With more than 20 years of leadership experience across technology\, professional services\, real estate\, and education\, she helps organizations translate emerging AI capabilities into measurable business outcomes by aligning marketing\, sales\, data\, and digital strategy. \nAlice previously served on the Board of Directors of the American Marketing Association\, Boston Chapter for nearly a decade and was elected to serve two terms as President. In addition to her advisory work\, she mentors founders at Wentworth Institute of Technology’s Accelerate Innovation & Entrepreneurship Center\, supporting ventures developing AI-powered healthcare\, medical devices\, EdTech platforms\, and advanced lead-generation solutions. She is a founding member of the Women Applying AI global network\, serves as Chair of Governance and Expansion for the U.S. PropTech Council\, and chairs the Environment & Health Subcommittee for the Massachusetts Port Authority Community Advisory Committee\, where she focuses on the intersection of technology\, data\, policy\, and public impact. \nRichard Kasperowski \nRichard Kasperowski is Co-founder and CTO of Alli Connect (Techstars ’22)\, applying AI to predictive mental healthcare that ships to production every day. He’s turned AI from hype into daily practice as the solo human on a 40x-speed agile team of AI agents. Richard created and taught Agile Software Development at Harvard\, has written two books on high-performance teams\, and invests in early-stage founders through TBD Angels. \nAmrita Datta : Global Marketing Strategist and AI Advisor \nAmrita Datta is a global marketing strategist and AI advisor with more than 18 years of experience building brands across 50+ global markets spanning North America\, Europe\, MENA\, and APAC\, where she helps boards and marketing teams adopt AI deliberately: strategy first\, governance second\, tools last. \nHer career pairs frontline brand work across FMCG and national broadcast media with global names in consumer electronics\, including Sony Electronics\, and premium to ultra-luxury Swiss and Japanese watchmaking\, including Raymond Weil\, Seiko\, Jacob & Co.\, and the limited-edition maisons Armand Nicolet (Tramelan\, since 1875) and DuBois et fils (the oldest watch factory in Switzerland\, since 1751). Currently pursuing a doctorate with a specialization in Cybersecurity and AI\, she researches trust in AI and consumer behavior\, and publishes field guides on deliberate AI adoption. She has also earned an MBA in Marketing and an MS in Digital Marketing\, with an undergraduate degree in Chemistry and Microbiology. \nShe has been a regular guest lecturer in graduate marketing courses and takes pride in creating the Global-to-Local (G2L) Framework. She conducts frequent workshops on AI development and adaptation while also serving as Vice President and a board member at the American Marketing Association\, Boston. \nHost \nNick Stamoulis \nBio: Nick Stamoulis is President of Brick Marketing and has 28 years of digital marketing experience. He works directly with clients on strategy and implementation\, helping solve complex marketing\, lead generation\, and sales challenges. He is a strategist with expertise in SEO\, AI SEO\, content marketing\, social media\, pay per click advertising\, and conversion improvement. In addition to marketing consulting\, he provides expert level marketing leadership\, working closely with organizations to drive strategy\, execution\, and performance as a fractional CMO. \n\n\n\n\nPlatinum Sponsor: \nWe extend our sincere gratitude to our Platinum Sponsor\, Brick Marketing\, for their generous sponsorship. Your partnership is truly appreciated and instrumental to our success. \nFor more information\, click here. \n\n\n\n\n\n\n\n\n\nAbout the American Marketing Association (AMA) Boston: \nThe American Marketing Association (AMA) Boston is the networking and educational hub for New England marketers. Our mission is to build a community of marketers who can share experiences\, learn about the latest marketing trends\, and build a powerful professional network. AMA Boston empowers its members with the knowledge and \nresources they need to be leaders in their careers and organizations. Learn more at https://www.amaboston.org.—– \nAny questions? Please reach out to us at theoffice@amaboston.org!
URL:https://amaboston.org/event/ama-boston-ai-in-marketing-beyond-the-hype-into-practice/
LOCATION:Workbar Downtown Boston\, 24 School Street #2nd floor\, Boston\, MA\, 02108\, United States
ATTACH;FMTTYPE=image/webp:https://amaboston.org/wp-content/uploads/2026/10/image-3.webp
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=America/New_York:20261130T180000
DTEND;TZID=America/New_York:20261130T200000
DTSTAMP:20261006T050527Z
CREATED:20261006T045909Z
LAST-MODIFIED:20261006T050527Z
UID:15617-1796061600-1796068800@amaboston.org
SUMMARY:AMA Boston: November Marketing Mingle
DESCRIPTION:Register Now\n\nGet ready to mix and mingle with your fellow marketers at the November Marketing Mingle at Lord Hobo on Monday\, November 30th. \n\n\n\n\nAMA Boston invites you to our November Marketing Mingle at Lord Hobo in Woburn from 6:00 pm – 8:00 pm on Monday November 30th. \nJoin us for a fun and productive evening of networking and socializing with other marketing professionals. Don’t miss this opportunity to connect with like-minded individuals in a relaxed and casual setting. \nCome ready to share ideas\, make new contacts\, and have a great time! We look forward to seeing you there! \n—– \nSponsorships \nWant to become a sponsor of this event or a future AMA Boston event? Reach out to sponsorship@amaboston.org! \n—– \n\n\n\n\nPlatinum Sponsor: \nWe extend our sincere gratitude to our Platinum Sponsor\, Brick Marketing\, for their generous sponsorship. Your partnership is truly appreciated and instrumental to our success. \nFor more information\, click here. \n\n\n\n\n\n\n\n\n\nAbout the American Marketing Association (AMA) Boston: \nThe American Marketing Association (AMA) Boston is the networking and educational hub for New England marketers. Our mission is to build a community of marketers who can share experiences\, learn about the latest marketing trends\, and build a powerful professional network. AMA Boston empowers its members with the knowledge and resources they need to be leaders in their careers and organizations. Learn more at https://www.amaboston.org. \n—– \nAny questions? Please reach out to us at theoffice@amaboston.org!
URL:https://amaboston.org/event/ama-boston-november-marketing-mingle-3/
LOCATION:Lord Hobo Brewing Company\, 5 Draper Street\, Woburn\, MA\, 01801\, United States
END:VEVENT
END:VCALENDAR