About Michelle Massa (Edit profile)

Michelle has more than 20 years of experience in marketing, sales, market research, and storytelling, including seven years of collaboration with edtech company, Emeritus, on marketing and content initiatives. As a strategic partner, she helped drive organizational growth by crafting marketing assets for more than 75 online certificate programs across every topic and university partner, including MIT, Wharton, Columbia, Stanford, and London Business School. She is passionate about lifelong learning, authentic brand-building, and data-driven results, particularly for higher education, healthcare, and B corps. Michelle holds a Master of Science in global marketing from a top-ranked European university and a Bachelor of Arts in economics from Stonehill College.