In this episode of Talking Marketing, we sit down with Leah Palone, Head of Digital Marketing Creative Strategy at Wayfair. Leah shares with us the value of creative marketing, why developing a digital strategy is critical to a business’s success, and why all marketers should be using data driven marketing today.

Author

  • Chris Goodnow

    Chris Goodnow is a Marketing Associate at Bates, a global management consulting firm. Chris is also the Director of Content Marketing for AMA Boston.