New Grads: Navigating the Marketing Industry 2024
Congratulations to all the college graduates! You’ve invested years in your education, and now it’s time for you to embark on
Talking Marketing Episode 50: Pivoting, Finding Your Weirdos, and Podcasting with Allen Ibrahim
Continuing on our recent theme of looking inward, we flipped the script this time on Talking Marketing! Victoria interviewed me, Allen,
Talking Marketing Episode 49: Marketing Education, Being President-Elect, and Taylor Swift’s Marketing Wins with Emilee Cocuzzo
AMA Boston takes a look inward as Allen interviews our President-Elect, Emilee Cocuzzo! The conversation takes some interesting turns as we
What’s New Wednesdays: Using the AMA Job Board to Find Your Next Move
Finding a new job or even switching careers is never easy. That’s why at AMA, we strive to give you up-to-date
Essential Practices for Building a Successful Marketing Team
Marketing is an ever-changing industry. Content creators and SEO strategists are constantly revising their approach as new technology and consumer behaviors
Episode 45: Influencer Evolution, Short-Form Video, and Leveraging AI with Neal Schaffer
In this highly anticipated SEASON FINALE of Talking Marketing, Allen speaks with Neal Schaffer and learns something new every five minutes. Whether
Episode 44: The Key to Getting Internships and more w/ Pat and Liv from Emerson College’s Marketing Program
In a very special in-person episode of Talking Marketing, Allen sat down with Patrick and Liv from Emerson College to discuss
5 Things I Learned From Getting a Master’s Degree in Marketing
Guest post from AMA Boston Volunteer Anusha Ramesh Kannan. When I chose to pursue a master's degree in Marketing, I thought I
Getting Personal to Generate Impacts with Card Writing ABM Strategy
Account Based Management (ABM) is about combining the art and science of relationship management to tell a better story. Yet, we
Parna Sarkar-Basu on the importance of building your digital brand today
Parna Sarkar-Basu, founder of Brand and Buzz Marketing, shared her insights on the importance of building your digital footprint and staying relevant