What to Look for When Hiring an Influencer
You want people talking about your brand, preferably big-time influencers who can push quality leads in your direction. But, unfortunately, many marketing and business professionals don’t know where to start with influencer marketing. Many marketing… What to Look for When Hiring an Influencer
Why Your Business Needs Software and Website Development
In today’s technologically driven world, there is little reason for a business to not have a well-constructed website. Simply having a website is a step in the right direction, but outdated websites will not impress… Why Your Business Needs Software and Website Development
Studying the Impact: How COVID-19 is Affecting Influencer Marketing
The spread of coronavirus has severely impacted the marketing industry, bringing layoffs and business closures, and it’s causing many brands to change their planned media strategies. Influencers are hitting this pivot (hard), and it’s making… Studying the Impact: How COVID-19 is Affecting Influencer Marketing
How to Promote on Facebook without Being Salesy: A Quick Start Guide
Facebook will penalize you for being salesy with your posts. When you post overly promotional posts, Facebook will hide your posts from the news feed of your target customers. And this will limit your reach… How to Promote on Facebook without Being Salesy: A Quick Start Guide
So You Want to Speak? Steps to Obtaining Speaking Engagements For Marketing, PR, and Business Development
Given today’s competitive business climate and challenging economy, marketing and PR efforts should be front and center for your company. But how do you rise above the noise? One way to do this is through… So You Want to Speak? Steps to Obtaining Speaking Engagements For Marketing, PR, and Business Development
The 2019 Digital Marketer’s Cheat Sheet
Between the influencer marketing explosion to the rise of “Facebook Live”, 2018 was an eventful year for digital marketers but 2019 promises to be all that and more. If there’s one word you are likely… The 2019 Digital Marketer’s Cheat Sheet