About this event
A Life-Changing Framework to Earn More Trust, Attract More Qualified Customers, and Grow Your Business in the Digital Age.
Endless Customers Program:
Based on his landmark book They Ask You Answer, that has sold over 100,000 copies around the world and was named a “Top 5 Marketing Book of All Time,” Endless Customers addresses two fundamental and prolific problems businesses (both B2B and B2C) are dealing with today:
How do we evolve our business model to fit the demands of a dramatically more informed, less patient, and more digital customer?
How can we establish our brand and business as the voice of trust in our space, while attracting enough customers and standing out above the noise?
With these important questions in mind, attendees in this program will learn:
– How companies must evolve their sales and marketing departments (and their priorities) to meet the expectations of informed digital customers.
– The very specific types of content today’s buyers demand to see (and learn about) on a company’s website and social platforms – and how to effectively address these subjects as a business to gain their trust.
– The role visual media will play on the buying process moving forward and how companies can effectively embrace this critical medium.
– How to use effective content to revolutionize the sales process.
– How customers are demanding more of a “seller-free” sales experience on the front end of the buying process.
– The up-and-coming trend of “self-service” – and how companies can give customers more control while increasing leads and sales in the process
– Ultimately, Endless Customers focuses on “trust” and “change” and has proven to be life-changing for the 500+ audiences around the world that have received this very program.
About Our Speaker:
Marcus Sheridan is a globally recognized communication expert, bestselling author, and captivating keynote speaker specializing in Transformational Communication. With over two decades of industry experience, Marcus has mastered the art of connecting, engaging, and influencing individuals and organizations. His expertise spans the topics of sales, leadership, marketing, AI, personal development, and trust.
Starting his journey after college, he is an entrepreneurial success story. Marcus founded a business that grew into the world’s most-trafficked swimming pool company, revolutionizing effective communication in the business landscape. He ignited the They Ask, You Answer movement, empowering businesses to embrace transparency in their marketing and communications. His bestselling book, They Ask, You Answer, has sold over 100,000 copies, and has been translated into several languages. As a dynamic speaker, Marcus engages audiences worldwide, and is known for his real-time interactions that transcend norms, resulting in memorable presentations every time.
Featured in renowned media outlets such as The New York Times and Forbes, Marcus solidifies his role as a trailblazer in communication. His clients include recognizable brands such as Whirlpool, Discover, Bass Pro Shops, Cisco, Microsoft, and many more.
As a member of the National Speakers Association (NSA), Marcus continues to inspire and mentor individuals through his dynamic speaking engagements and youth conference appearances. His passion for mentorship and dedication to helping others succeed have led to transformative outcomes for countless individuals. Beyond his professional accomplishments, Marcus cherishes his role as a family man, celebrating his four children, one grandson, and his wife, who have journeyed with him on his speaking adventures. His interests span fishing, disc golf, condiments, fantasy football, and most importantly, his strong faith and dedication to family.
Throughout his illustrious career, Marcus has generated an economic impact of over one billion dollars in revenue for companies worldwide. His revolutionary communication frameworks have empowered individuals to become better communicators, fostering increased confidence and understanding in interpersonal relationships. With the ability to simplify complex concepts and engage audiences in real-time conversations, Marcus remains an unparalleled force in the world of keynote speaking and transformational communication.
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Sponsorships
Want to become a sponsor of this event or a future AMA Boston event? Reach out to sponsorship@amaboston.org!
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About the American Marketing Association (AMA) Boston:
The American Marketing Association (AMA) Boston is the networking and educational hub for New England marketers. Our mission is to build a community of marketers who can share experiences, learn about the latest marketing trends, and build a powerful professional network. AMA Boston empowers its members with the knowledge and resources they need to be leaders in their careers and organizations. Learn more at https://www.amaboston.org.
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Any questions? Please reach out to us at theoffice@amaboston.org!