How to Improve Your Google Search Results in the Age of BERT
Google’s BERT natural language search technology has been with us now for several months, since late Oct. 2019. The question for marketers
How to Build a Sonic Brand Identity
Let’s start by defining what a SONIC BRAND IDENTITY is. A sonic identity is to your ears what a visual identity is
How to Avoid the 9 Common Web Design Mistakes That Hurt SEO
If your website isn't getting as many visitors as you'd like or you just want to make sure that you're getting the
3 Quick Wins for the SEO Beginner
I’ve spoken with countless search engine optimization (SEO) specialists, sales teams, and directors about best practices over the years, and when it
The Importance of Having a SEO Migration Plan
Search engine optimization (SEO) can be critically important to your cause/campaign. It requires vigilance and an understanding of your target demographic. It