Augmented Reality empowers brands to create unique and immersive experiences for their customers that drive high consumer engagement, create positive brand association and results in sales. This innovative technology that blends a digital experience with the physical world is changing the landscape for marketers across all industries ranging from media & entertainment to consumer products to retail, in both the B2C and B2C spaces. AR applications and business solutions that were unthinkable just a few years ago, are now possible and delivering a diverse range of benefits to organizations and enabling them to achieve a variety of business goals.
Whether you design your own AR experience for your customers, leverage AR on platforms such as Snapchat and Instagram or use new AR advertising formats, it’s a technology that should be integrated into your marketing campaigns and product experiences. Then, when you start to combine AR with Artificial Intelligence(AI), the array of experiences that can be designed and their impact are truly unlimited.
In this webinar, you will:
– Be introduced to Augmented Reality and how this immersive technology can benefit your customers and your business
– Hear about many state-of-the-art examples and use cases of AR across different industries
– Learn how to get started with AR and incorporate into your marketing campaigns and product strategy