Content Marketing: Improve Your Brand Awareness to the Next Level
The marketing landscape has rapidly changed over the last few years, especially in terms of creating content and keeping your brand relevant.
The Marketer of the Future
Technology is moving so quickly in so many directions. Its advancement continues to drive economic growth and, in some cases, unleash disruptive
Data Protection: How to Keep Your Small Business Database Safe
A lot of time, energy, and money go into collecting data for business. Entire teams of people are dedicated to collecting as
How to convince your colleagues the Brand matters
by Douglas SpencerPresident & Chief Brand StrategistSpencer Brenneman, LLC Here’s the challenge: Everyone is marketed to so everyone thinks they're an expert
So You Want to Speak? Steps to Obtaining Speaking Engagements For Marketing, PR, and Business Development
Given today’s competitive business climate and challenging economy, marketing and PR efforts should be front and center for your company. But how
Video SEO for Social Media and YouTube
In 2018, more than 500 million hours of video were watched on YouTube every day. With video on social media channels exploding as
The Marketing Automation You Should Be Using in 2019
Marketing has grown beyond identifying and generating leads for businesses. Companies now employ modern technology, tools, and strategies to enhance marketing and
What are Backlinks and Why are they Important?
Chances are, if you’re familiar with SEO, you’ve heard the term “backlink” mentioned. Backlinks are the part of SEO that often people
Essential Tips to Online Marketing for a Global Audience
Let's look at the statistics; only 27% of online shoppers speak English — we know, shocking. As well as almost unbelievable (really, is it
The Ultimate Guide to Planning Your Content Successfully
You can’t get where you’re going if you don’t know the destination. This same adage applies to building a successful online business.