In this episode of Talking Marketing, we sit down with John Jantsch, bestselling author, speaker and marketing consultant. We talk with John about his new book The Self-Reliant Entrepreneur: 366 Daily Meditations to Feed your Soul and Grow Your Business and why he decided to write this very different book that offers daily, inspirational meditations. John also shares his thoughts on why it is so critical for marketers today to be creating a better customer experience for their audience and why automating everything is not the answer, but rather we should be working to “humanize” certain aspects of our business and create a more personalized customer experience.
