Talking Marketing Episode 53: Entrepreneurship, Building Community, and Family Business with Briana Azier
VP of Volunteers Romanshika is in the host chair on this episode of Talking Marketing with Worcester native business owner Briana
Gen Z and Winning Them with Marketing Strategies
Gen Z, the cohort born between 1997 and 2012, has rapidly become a driving force in shaping global consumer trends. With
A FRAMEWORK FOR STAND-OUT RESUMES: ADVICE YOU WON’T HEAR ANYWHERE ELSE
Marketing frameworks like the 4Ps and the 5Cs offer a structured approach to problem-solving and decision-making. But do you have a
Decoding Daily Nonsense: A Comedic Take on Marketing Jargon
Originally appeared in AMA volunteer, Indu Shanmugam’s blog on December 22, 2023: https://marketingwithindu.com/2023/12/22/decoding-the-nonsensical-symphony-a-take-on-marketing-jargon/ Fresh out of university and ready to dive
Gen Z’s New Search Engine: TikTok and Instagram Are Taking Over Google
In a world driven by instant information, Gen Z is changing the way we search. Gone are the days when Google
Meet James Panagas, Volunteer of the Month: August
Meet Jim Panagas! He is our Volunteer of the Month for August 2024! Jim is on the Programming team at AMA
Meet Tammy Estrada, Volunteer of the Month: September
Meet Tammy Estrada! She is our Volunteer of the Month for September 2024! Tammy is the VP of the Membership team and
Why Zillenial Barbie, Menopausal Barbie, and Weird Barbie Should Be Marketing BFFs
Recently, I was at a marketing department meeting. It was a bad hair morning, so I swept my silver strands into
Back to School: Embracing a Sustainable and Eco-Friendly Future
As the back-to-school season kicks off, students and parents alike are shifting their focus towards sustainability. From reusable notebooks to eco-friendly
Thank You Isn’t Enough: AMA Interns Summer Recap
Summer is almost over and we want to shout out to the interns that have been helping with AMA during this